PARTNER STREET
PROLOGIX
Uniquely positioning vendor solutions in market Prologix Distribution is on a roll with a remarkable fiscal year 2013-14 and a successful show at GITEX 2014 with top technologies showcased and a record number of booth visitors.
ADITYA SAHAYA, DIRECTOR - PROLOGIX
P
rologix Distribution is the distribution arm of Prologix LLC. In operation since 1998; the company is headquartered in Dubai and has footprints all across UAE, GCC, rest of the Middle East and Africa and SAARC countries. The company adds value to its product portfolio with its expertise in pre-sales, installations, post-implementation support, powerful logistics that accelerate deliveries, 24/7 sales and technical support service and service calibration and support center. . A strong emphasis is laid on technologies and solutions which are tailored to key verticals like Telecom, Real Estate, BFSI, Government, Oil & Gas, Education and Hospitality among others. GITEX 2014 for Prologix Distribution was bigger than its predecessors of previous years. The fiscal year 2013-2014 was quite remarkable for them. The VAD presently boasts of strategic partnerships with 40+ global vendors. Over 18 vendors had setup their individual booths in the Prologix stand in Za’abeel Hall GULFCOMM and were able to cater to customers enthusiastically. The vendor booths included Motorola Solutions, Totolink and Peplink showcasing Wi-Fi & Networking solutions; Cambium Networks, Trango Systems, Simoco and Sub10 Systems dealing with RF & Microwave and related technologies; AFL, Empirix, Fluke Networks, Spectracom, Keysight Technologies
demonstrating their strength in various areas of Test &Measurement; Avaya and Sangoma Technologies showcasing their dominance in Telecommunications; LevelOne&Secura’s solutions for Security Surveillance and finally Epson &Afinia’s technologies for the education vertical in which Prologix specializes. Graham Kunz, Product Marketing Manager at Empirix said, “GITEX is a great platform to meet the plethora of operators from all the countries across the region. What works best for us is that for all these operators, Customer Experience is the No. 1 initiative; Empirix has an excellent opportunity here as we are the best in providing CEM solutions and get a chance to showcase the same to them.” Lee Kellett, Director of Product Marketing at AFL said, “Prologix Distribution is our sole distributor in the UAE and I’m very pleased with the way AFL solutions are understood and uniquely positioned by the Prologix sales team helping in an excellent market penetration.” Doug Vilim, VP of Global Sales at Sangoma Technologies said, “Prologix Distribution is doing a great job as a Value Added Distributor by putting together technologies which complement each other in order to build solutions for System Integrators. This is a very important feature for Sangoma especially when it comes to Session Border Controllers, Gateways and Lync Express.” Aveek Roy, Regional Director – MEA & APAC said “This is our first time with
Prologix Distribution in GITEX and we would like to congratulate the Prologix marketing team for putting up a great show in terms of stand location, branding, demo equipment display etc. It’s been a fantabulous show and we look forward for many more”. David Zeng, Sales Manager at Totolink said, “Totolink is one of the leading Korean brands with 8% markets share in South Korea. We are very pleased with Prologix as our partner in the region. The show has been a great platform to showcase our latest 11AC router and I have been able to meet customers who are keenly interested in this product.” John Seaman, VP-Sales at Trango Systems said, “It is a splendid GITEX this year as we have new products generating lot of excitement regarding 5GHz microwave backhaul and Trango will continue bringing new solutions to the market. Prologix is doing a great job in the region. The roadshow series in East African countries of Kenya, Tanzania and Uganda which Trango and Prologix participated together earlier in August this year are yielding great results.” Aditya Sahaya, Director-Business Development at Prologix Distribution hailed the show as extremely fruitful and thanked all the vendors for their active participation. He also extended his thanks to the customers for visiting the Prologix booth and expressed his desire to embark on a very long business partnership with all of them. ë
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