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Sprinklr introduces new self-service plan and Chat GPT-enabled tools Sprinklr, the unified customer experience management platform for modern enterprises, today announced the launch of a self-service version of its industry-leading social media management solution Sprinklr Social. Social media teams can now access Sprinklr Social on a self-service basis by subscribing to its ‘Advanced’ Plan. This out-of-the-box version of Sprinklr Social includes publishing, engagement, and reporting tools integrated with OpenAI’s generative AI models to help enterprise social media teams create better content, more quickly, with fewer resources.
Sprinklr Social (Formerly Sprinklr Social Engagement & Sales) has long served many of the world’s most iconic brands. However, smaller enterprise social media teams have expressed the need for out-of-the-box solutions that are quick to deploy and easy to use. 2023 is the year that the enterprise finally puts AI to work at scale. For more than a decade Sprinklr has helped many of the most iconic brands process oceans of unstructured customer experience data from 30+ digital channels and millions of data sources to identify and understand trends, drive better-informed business decisions, and make their own customers
happier. With an out-of-the-box, self-service option, they can bring the most powerful social media platform on the market to enterprise social teams of any size. Generative AI has become table stakes as quickly as any technology in recent memory. However, differentiation is not through integration alone. Sprinklr is well positioned to help enterprises apply this technology effectively because they have built an architecture from the ground up to unify, centralize, and ensure the quality of all CX data on one platform. The quality of Sprinklr data will make Sprinklr generative AI game-changing.
Tenable chosen by Wärtsilä to solve Challenges Tenable, the Exposure Management company, has confirmed that Wärtsilä has selected Tenable OT Security to manage its operational technology (OT) asset inventory collection and provide holistic visibility into its OT environment. The deployment allows Wärtsilä to answer its customers’ questions around asset delivery, reducing supply chain risks and taking a proactive stance on cybersecurity. Wärtsilä will extend the Tenable solution to its customers, allowing them to visualize their own OT environments. Previously, this information was collected manually with the data being reported using spreadsheets. This process was time consuming and susceptible to errors and the data could have inconsistencies both in the way it was collected and reported. With Tenable OT Security, an industrial security solution for the modern industrial enterprise, Wärtsilä can identify assets, com-
Amir Hirsh, general manager of OT, Tenable. municate risk and prioritize action all while enabling its IT, security and OT teams to work better together. The detail provided by Tenable OT Security — which includes firmware versions, serial numbers, anomalous network activity and more — allows Wärtsilä to report to customers
accurate and consistent information about their OT environment. This includes information about current project delivery whilst also detailing cyber risks within their environments that need to be addressed allowing both parties to move beyond reactive cybersecurity to a proactive exposure management program. As OT networks continue to grow, converge with IT and become more complex, they introduce new risks and challenges for the organization to address. Understanding the nuances within the organization and broader industry is key to implementing an effective OT security strategy. All teams — those tasked with securing IT and OT — should have complete visibility of the entire infrastructure and relevant interdependencies. This means knowing exactly which assets exist, their configurations and full situational awareness of both sides of the house, empowering the security team to see and understand the big picture.
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