Hotelier & Hotel Design - September 2014

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Pro Kitchen

NOTHING BUT THE BEAN Stirring up the coffee market with Sowden SoftBrew It’s reckoned that Britons currently buy some 186 million capsules for single cup coffee brewers in a year at a cost of some £56 million, virtually all of them destined to end up as Does all this ecological disaster in the making produce a better tasting coffee? Quite the contrary, says Milan-based For quite a few years as the coffee boom has taken hold in the UK the trend has run in favour of expensive machines

SoftBrew coffee pots

What Sowden offers is a return to a simple jug and water in stainless steel that uses nothing but ground coffee and of the coffee, allowing coffee drinkers to readily experiment

2014) acknowledged this in naming the Sowden SoftBrew pots among the ten “smartest smart gadgets …trying to save the world,” noting that the porcelain pots “majorly cut down” Prestige hotels programme designs, also come without the breakage problems often associated with glass infusion brewers of the French press variety, which make them particularly suited to the hospitality Recognising this, Sowden’s UK subsidiary, Sowden at Home Ltd, is presently running a marketing programme designed to offer attractive discounts on SoftBrew teapots as well as Among the early takers on the programme is the contemporary design-conscious Captains Club Hotel of Christchurch,

Hotelier & Hotel Design

Robert Wilson, director of Captains Club Hotel, commented: “We bought the Sowden SoftBrew coffee pots earlier this

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And guests love the stylish contemporary pots which infuse For further details see www.sowdenathome.com

the pot


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