Fitness and Beauty Update - November / December 2021

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SKINCARE & ROUTINES

Fitness & Beauty Update

FIVE EXPERTS ANSWER 2021’S MOST ASKED QUESTIONS ABOUT SENSITIVE SKIN

From what’s best to eat to how to avoid clothes irritating skin

Sensitive skin issues affect millions of people in the UK and it is on the rise fields of laundry products, skincare, mental health, nutrition and medicine to answer 2021’s most commonly asked questions • A 2021 Women’s Facial Skincare report1 found that 32% of British about sensitive skin, and to debunk some women would now describe their skin as sensitive myths around the topic. • Google searches relating to sensitive skin reached an all-time high in March this year – with Google Trends data also showing a rising trend in The expert panel: searches over the past five years • It is now estimated that 15 million people in the UK suffer from eczema • Claire Lancaster - product development expert from laundry (and 1 in 5 children are affected by eczema at some stage.) brand Surcare • Camille Knowles – author and founder Whilst sensitive skin is something more of us are experiencing, finding the of The Beauty of Eczema™ skincare right information and advice can be a minefield. More and more products range come with complicated claims and lists of ingredients – so knowing what is really good, and bad, for skin sensitivities can be difficult. • Dr Ruth Cammish - GP and eczema patient So for some straight talking no nonsense advice, sensitive skin laundry • Georgina Speake – Psychotherapist brand Surcare has enlisted the help of a panel of experts in their respective • Louise Baker – Food Specialist


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