Employee Strategy Hiring is NOT about short term initiatives only superficially related to the brand. Hiring needs to be consistent with the organization’s values and ethics of both personal and commercial behavior. Saying it is not the same as doing it, as many financial services enterprises have learnt to their considerable cost in recent years. At every stage of the employment experience, people needs to be reminded and supported to embody the core values of the brand.
Sourcing
Employer Brand content for general and specific audiences using a number of platforms including but not limited to billboards, radio ads, flyers, scripts, internal TV ads, and lobby videos.
81 Krispy Kreme Brand Strategy Guidelines
Interviewing
Information Collateral for new candidates to help them understand their responsibilities Redesigned interview room that reflect the values and beliefs of the organization