Phase one of the relaunch consists of 11 products, including the introduction of liquids and organic feeds: ALL PURPOSE PLANT FOOD Soluble, available in 400g, 800g and 2kg ALL PURPOSE PLANT FOOD Liquid, available in 1L ORGANIC ALL PURPOSE PLANT FOOD Granules, available in 800g ORGANIC ALL PURPOSE PLANT FOOD Liquid, available in 1L ORGANIC LAWN FEED Granules, available in 88sqm and 375sqm ORGANIC TOMATO FOOD Liquid, available in 1L ERICACEOUS PLANT FOOD Granules, available in 800g
The hero product, Phostrogen All Purpose Plant Food, has been the tried and tested go-to plant feed for generations because it works by providing all of the important nutrients that plants need in one balanced feed, in a pure form, and with no wastage. Everything within the formulation is a plant nutrient, so consumers are paying for only what they need. It promotes healthy green foliage, abundant flowers and fruit and can be used on all ornamental and edible plants indoors and out, including seedlings and lawns. New to the range is an organic version of the All Purpose Plant Food, which promotes the same healthy, strong growth and is enriched with seaweed, for organically bigger plants, better blooms and more vegetables - engaging with an organic-conscious customer base which increased in value by 96% in 2020.* Both products are available in liquid and soluble options. Three further organic products complete the range, including Liquid Tomato Food, Ericaceous Plant Food and Lawn Food, providing a complete package for all gardeners.
For more information about the new Phostrogen® collection please contact uk.marketing@sbm-company.com * Source: GfK Oct 19 - Sept 20
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07/10/2021 11:19