The little Liberal Book: Guide for political party work

Page 63

Event checklist  ! What you should think about… Two to three months in advance : What is your target group ? Define them (members, interested individuals, interest groups with a link to the topic, other liberal branches, VIP guests, etc.) What is a relevant topic of interest ? Create an organisation team. Crosscheck the dates with other events and select the venue. List of speakers – take into consideration : Who are relevant speakers ? Do you have contacts locally ? Could you invite another prominent liberal politician from your region or the national level (if any) ? What association or interest group claims to have special expertise on the given topic ? Do you have a (gender) balanced panel allowing for a good discussion ? Who moderates the debate ? You could ask a journalist from a local media outlet (if successful, this could automatically increase your media coverage). Invite the speakers for all possible time options. Based on their response, confirm venue, date and time. If applicable, invite further speakers to fill the gaps.. Three to two weeks in advance : Send the speakers a formal invitation and logistical details such as a route map. Invite the target group, press and your local party members. Prepare a short input to introduce the topic and welcome the participants. Organize practical issues such as name cards, ensure catering is available. Ensure decoration (if needed) and technical equipment are confirmed and will be set up the day.

MANUAL - The little Liberal Book | Event organisation

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