by Marissa DeGroot
The Future of Dairy in Dairyland
Industry experts share their thoughts on the future of dairy in Wisconsin, challenges that farms and producers face, and some lesser known industry happenings.
Ch
e a d s th e w l e s a ee
y!
“We tend to think of milk in a carton, butter and ice cream as the main dairy products
The reality is that we now
people eat.
consume much more milk in the form of cheese than as a beverage.” —Chuck Nicholson, Associate Professor, Animal and Dairy Sciences UW–Madison
“In Wisconsin, 90% of our milk is made into cheese, and Wisconsin makes over half of the country’s specialty cheese.” —Chad Vincent
“Wisconsin cheese can be found in more than 100 countries today, and the demand and awareness is getting stronger every day. Growth opportunities continue to exist both domestically and internationally, particularly in Asia, the Middle East and North Africa along with our neighbors in Canada and Mexico.”
Chad Vincent CEO Dairy Farmers of Wisconsin Chad is the CEO at Dairy Farmers of Wisconsin, an organization that leads efforts to build demand for and awareness of Wisconsin’s nearly $50 billion dairy agriculture business.
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• WINTER 2023
Illustrations by Cricket Redman
—Chad Vincent