So here we are - a warm welcome to your May Eden Local A task it has been, leading up to the local elections, with a return to leaflet inserts in the magazine for some areas, whilst we also returned with our door-to-door delivery recently, to the areas of Low and High Hesket, taking our door count on deliveries to over 13,200 doors.
A Snapshot of what we’re got Whist the unitary election is over when this magazine is in your hand, we have a special after the election piece called ‘Setting Sail for the Unitary’ which hopefully explains possibly what should have been explained pre- election. Launched at the end of April, we have an update on Eden FM’s new Turn up the MIC show, now live on Mondays, featuring local music and artists. We have the itinerary for the Penrith Queen’s Platinum Jubilee and a Rex di Noci Jubilee, but the SPOTIFLY is my favourite this month. Before the Wannasee bank holiday August weekend happens, we have some Wannasee performances in June at the Frenchfield Stadium, Penrith. We have the big fundraiser for Hospice at Home Carlisle and North Lakeland with a Dawn walk in June. You had a buzz last month with our Bees, and this continues in part 2 this month - thank you to the Penrith Beekeepers. This month we’re joining the Dots with 47 species of one beetle and next month we’ll be having a flutter with another beauty.
From a print and distribution point of view, this makes the Eden Local the largest printed media of its kind in Eden, which is about twice that of its nearest print media rival, competing for the same support in advertising and readers. How many people actually read the Eden Local? Well, we don’t really know. It’s something I have covered before, but not as many times as I have said, as I do every month, welcome to our new readers! I do not believe there are many printed publications out there that can say that. As for the Eden Local, there isn’t a month goes by, rarely a week, when people have been kind enough to say they read it as soon as it arrives, which is a key factor in amongst a number of reasons as to why we just keep going. The summer is almost here and come Autumn we’ll be in our 13th year. Another factor in doing what we do is based on the importance of communication, and it always has been. We have to generate the funds so that you get a free magazine posted through your door. With more advertisers, we could introduce more pages, which then is more weight to deliver, but it generally leads to more doors being reached. I am and will always be someone who believes that if people have the right information and it is presented in a way that they understand, it helps to engage with the information
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