The Echo Journal – Issue 6 2021

Page 6

CEO’S MESSAGE

Raison d’Etre – The Reason for

What a beautiful phrase, raison d’etre (reason for being). every board member should consider and collectively agr and Replace:

Maintain, Repair, An Important Part of TheLeadership phrase engenders humanity. The words roll from one’

stark business senses and adds the element of humanity we care and appreciateexecution the commitment the In the world of HOA management, an axiom for a board: Strategic planning, andofevaluation; m individual homeowners who step up to build better a board is to “maintain, repair, and replace” the management. The business realities should be reflective o communities! common area assets of an association. Properly values of individuals in the community. doing so will improve the quality of life incommon the

Echo Board Leadership community and should protect property values. Fair Communities arehas imperfect – because are made of hum Echo a similar maintain, repair,they and replace enough. axiom asusing. we transition in these challenging times. humans relating. Humans Human living. Basically, In 2022, Echo will enter its 49th year. We are The board of an HOA, therefore, is responsible for being human, communities sometimes forget that man the oldest nonprofit association in the state of assessing, planning for, and managing the common establish norms fordevoted a successful In a sense, California exclusivelycommunity. to supporting better assets of the association. They have important management of HOA associations, and oneorder of community. Its purpose is to establish and ele tools at their disposal, such as the reservethe study, the oldest in the country. Echo would not have the budget, and reports from the community. It is progress andhappened pace by establishing norms and constrain without the vision and dedication of its the duty of the board to estimate the needs of the to benefit all. board of directors. These committed HOA industry association and maintain, repair, and replace the professionals volunteer for the Echo board of common assets as needed. It seems apparent leadership must understan directors, that not toboard build their businesses but to give back to the HOA homeowners and boards they owners For volunteers, this takes time and commitment. As in order to orchestrate a sense of community and serve. I would like to acknowledge their time and andand protect community values. The purpose of a board, the we celebrate the holiday season with tidings selfless devotion to the Echo mission to build better joy, let’s remember the immense commitment ourcommunity build based on common values for communities through education, networking, andthe good boards make to ensure that HOA communities are advocacy. properly maintained and that assets are repaired It takes time to orchestrate a community. It takes time to k or replaced for the benefit of all. For those who It has not been an easy 49 build years, and this yearreflective has time to listen to the voices and a vision o serve or have served as volunteer leaders on an been one of the most challenging. It was marked bethemore effective as a board member and sa HOA board, we simply say thank you. At and Echo you willby COVID-19 pandemic, continuing from 2020

your reason and for persisting being on the board. into 2022. We expect that the cost of

maintaining and growing our very small nonprofit will

ECHO is committed torise helping homeowner boardsand and res continue to as we fight inflationary pressures adopt new ways is to deliver value to Echo members. ing and advocacy – this our “raison d’etre”. Continued on page 29

Good luck and stay safe, Sincerely,

ECHO CHIEF EXECUTIVE OFFICER 6

ISSUE SIX 2021 | ECHO journal

David Zepponi Executive Director


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