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April 2016 | industrial automation asia
and enhances the processes. IAA: Are you trying to move away from paper? VL: We try to digitise them. Once we are able to help digitise and improve then a lot of other things can be done, such analytics and analyse. IAA: Tell me more about the technology advancements you have made recently? LC: Apart from the core products that we have, we also have third party products. We collaborate aggressively with brands like Dell or even IBM, to not just be
a hardware provider but to also look into software integration. In terms of getting the solutions in place for certain verticals, although, when we provide a solution we do provide a service or even switches, in the infrastructure space. There are a lot of areas we would like to look at, but ultimately it is about are we saving costs for our customers, are we reducing carbon footprint, are we adding in more devices for the sake of adding, etc. These are a lot of the initiatives where we work with partners to provide
our solutions to our customers. That is where cloud services come into play by providing data centres and services, etc. Mobility is the key, because a lot of our users and customers are into smartphones. We have smart devices as a lifestyle technology. We can put this type of interface into a workspace. IAA: What is your overall strategy for this region? VL: From a very hardware led company, a manufacturer of print products, we are transforming everywhere. We are changing into a service led company, so buying a product may not be buying a product. Buying a product could be acquiring a service. You could use a copier for example, and use it as a service. GOT A QUESTION? Make An Enquiry. TURN TO PAGE 72A TO ENQUIRE OR LOG ON TO:
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