ADVERTISING AWARDS
Best Branded TV Campaign – Large Brand GOLD WINNER
Bigger Than Brand / Manufacturer Tamiflu / Genentech Brand Team Member Marshall Ungar, Group Product Manager, Tamiflu; Laura Sullivan, Group Manager, Patient Insights;Vania Tashjian-Frank, Manager, Patient Insights Agencies HealthWork (Powered by BBDO & CDMi) and OMG; HealthWork: Lauren Cohen; Dan Cohen; Melanie Cornish;Victoria Irvine; Rebecca Lowry; Katie Alling; Tom Galati; Dina Peck; Jennifer Setton; Matthew Sherwood; Megan Solebello; Eliot Tyler; Robert Wielgosh; OMG: Wendy Arnon; Sheri Rothblatt; Tracey Foley; Amy Diaz; Narin Soodtunyaratana; Jordan Sabbatino; Eileen WrobelKatz; Rachel Herbstman; Mebrulin Francisco
The Tamiflu team accepts their Gold award (from left): Tracey Foley of OMG, Lauren Cohen of Healthwork (powered by BBDO & CDMi), Laura Sullivan of Genentech, Rebecca Lowry of Healthwork (powered by BBDO & CDMi), Tom Galati of Healthwork (powered by BBDO & CDMi), Marshall Ungar of Genentech, Dina Peck of Healthwork (powered by BBDO & CDMi), Jennifer Setton of Healthwork (powered by BBDO & CDMi), and Sheri Rothblatt of OMG.
SILVER WINNER
GetAroundKnee
Brand / Manufacturer Stryker GetAroundKnee / Stryker Brand Team Members Paul Berman,VP Global Knee Marketing; Cristina Salas, Marketing Communications Manager; Tony Cambria, Sr. Manager Marketing Communications
(From left) Katie Beller of GSW Worldwide, Stryker’s Paul Berman, Cristina Salas and Tony Cambria of Stryker, and Johan Ferreira of GSW Worldwide are presented with their award by CBS’ Elaine King and Tom Delaney.
Agency GSW Worldwide: Dave Sonderman, EVP Executive Creative Director; Katie Beller, SVP Group Creative Director; Eric Davis, Director Wave Creative; Sarah Holt, Marketing Communications Coordinator; Tom Leach,VP Creative Director
BRONZE WINNER Novolog Flex Pen Brand / Manufacturer NovoLog / Novo Nordisk Brand Team Members Jeremy Shepler, Director, Patient Centric Marketing; Debra Hagan, Sr. Manager, Patient Centric MultiChannel Marketing; Dan Pinto, Associate Director, NovoLog Patient Marketing Agency Cult Health: Jeff Rothstein, Partner; Helen Dodderidge, Account Supervisor
(From left) Cult Health’s Jeff Rothstein and Helen Dodderidge, along with clients Debra Hagan and Jeremy Shepler, both of Novo Nordisk, accept their award from Elaine King and Tom Delaney, both of CBS.
DTC Perspectives • Summer 2013 |
39