should be encouraged to bear an accurate valuation in mind, especially when making important decisions about the company’s future development.
Develop assets and keep track of them
A company’s assets are not always easily quantifiable. They
can be knowledge, products, people, goodwill, plant and equipment, buildings…
This changes throughout the life of a company, and can add to or subtract from a company’s value. All employees should be
aware of the value of the company at each stage, and make it their business to keep track of assets and their contribution to the value of a company. This requires a valuation that adjusts as factors change.
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