Commercially viable Goodyear beefs up benefts for Commercial Tire & Service Network
44
Goodyear Tire & Rubber Co. is enhancing its year-old Goodyear Commercial Tire & Service Network with new features and benefts in 2015. Gary Medalis, director of marketing for Goodyear Commercial Tire Systems, says, “We laid the foundation for Commercial Tire & Service Network last year by connecting dealers and ofering them excellent benefts, everything from direct mail programs to dealer locator priority, and beyond.” Tose new features include: • Custom, state-of-the-art Dealer websites “that will let the end user know that you are part of the Goodyear Commercial Tire & Service Network in order to drive more trafc to your location;” • A special purchasing program for shop and truck equipment, tools and other items; • Training support through the Goodyear Learning Center; • A new, all-digital Dealer Tool Kit that will serve as a onestop, online shop for news, promotions, product information and links to other Web sites. In addition, network members will have access to the new Goodyear Smart Tech App, which Warren Croyle, brand
marketing operations manager for Goodyear Commercial says “is designed to make the road service process easier for our servicing dealers and the end user. “And for the first time, we are expanding Goodyear Commercial Tire & Service Network member benefts to aligned Goodyear commercial tire dealers in Canada. Tis will give us a consistent brand and program across all of North America.” Te network is driving top and botom line growth for its members, Croyle says. “Tese upgrades and enhancements will add even more value to what we believe is already the best commercial tire network in the industry, and at the end of the day will help our members serve the end user even more efectively.” To learn more, visit www.goodyeartrucktires.com.
Michelin creates seamless tubes for farm tires
Cooper’s new Roadmaster designed for drop-deck trailers
Michelin North America Inc. is introducing a lineup of tire tubes for agricultural, implement and compact line equipment. Michelin Tubes, designed to ft all tires, are made of 100% butyl rubber in a seamless design that can prevent splitting or puncture after installation. “This seamless construction is unique to the Michelin Tubes and is just one way the product helps ensure peace of mind after installation,” says James Crouch, farm and compact segment market manager for Michelin North America. Many farmers fll their tubes with fuid to increase equipment weight in order to minimize slip and ultimately gain traction. Adding ballast to a tractor allows farmers to customize the weight of their machines, depending on the application, which in turn allows them to maximize the tractor’s horsepower. However, some of the liquid ballast used by farmers can be corrosive to the tire and, as a result, may leak into the wheel. Crouch says the butyl rubber construction of the Michelin Tubes provides an airtight seal to defend against corrosive liquid ballast options. Crouch says the tubes also can help extend the life of farm tires. If a tire is punctured or damaged during the season, a tube can be installed as a temporary measure until the tire can be replaced. “The new Michelin Tubes are constructed of the same material as the inner liner of the Michelin agriculture tire,” says Crouch. Michelin says its tubes will ft up to nearly 200 different tire sizes for all types of agricultural, implement and compact line tire dealers throughout North America. MICHELIN NORTH AMERICA INC. Quik-Link: (800) 687-1557, ext. 14160 www.mtdquiklink.com/14160
There’s a new Roadmaster tire specifcally engineered to withstand the demands of drop-deck trailers. The RM272 features a new tread design and compounding that provides improved tread wear and protection against cutting and chipping. With 16/32-inch tread depth, it’s available in size 255/70R22.5 in load range H. “It’s one tough tire designed for one demanding application,” says Gary Schroeder, director of commercial vehicle and original equipment manufacturer sales for Cooper Tire & Rubber Co. “Tires on a drop-deck trailer take some of the harshest punishment. Often they don’t get replaced due to mileage, they get replaced due to tread damage, such as scrubbing or tearing. “The new RM272 is designed to withstand these conditions and we believe this tire will be a top performer in the industry.” Featuring a four-belt steel casing, the RM272 has a slightly rounded tread footprint, along with a reinforced shoulder, to help withstand extreme side forces. “When the tire was in development, we tested its performance against three types of concrete surfaces to match diffcult realworld conditions, including concrete with exposed limestone, and grooved bridge decking. “These tests enabled Cooper engineers to validate that the tire’s durability and performance levels exceeded everyday operating conditions.” COOPER TIRE & RUBBER CO. Quik-Link: (800) 687-1557, ext. 14161 www.mtdquiklink.com/14161
MTD April 2015
