DJX '26 MARKETING DECK

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Hard Rock Hotel & Casino • August 10-13, 2026 • Atlantic City, New Jersey

THE LARGEST, LONGEST RUNNING, AND MOST-IMPACTFUL GATHERING OF DJS IN THE AMERICAS

John Powell, President, Pioneer DJ by AlphaTheta

EXPERIENCE DJX

DJX sits at the forefront of architecting opportunity for the DJ industry, renowned for its innovative approach and visionary perspective. By continually setting new standards, unifying the market, and driving innovation, DJX creates significant opportunities for growth and advancement, visionary leadership, deep rooted relationships and proven branding expertise to provide growth for its community. Our audience engagement is unmatched, and no other company goes as far in continuously encouraging DJs to gather.

DJX stands as the architect of opportunity for the DJ industry with its strategic vision committed to unifying the market by leveraging deep-rooted relationships, and executing proven branding expertise, DJX provides unmatched opportunities for brand growth. Its unparalleled audience engagement, global reach, and unwavering commitment to bringing DJs together set DJX apart.

Blueprints For Success

“The 2025 DJX Show was a milestone experience for me as Sales Manager at Mackie. The dedication and collaboration between DJX and Mackie truly paid off, and our participation in the event exceeded every expectation. The show could not have been more impactful, creating incredible momentum for our brand. The energy, focus, and enthusiasm that filled the show floor were absolutely contagious.”

ATTENDANCE OVERVIEW

EachAugust,DJXinAtlanticCitybringstogethermorethan5,000industryprofessionals andenthusiastsfornetworkingopportunities,productdemos,sponsoredseminars,brand partnerships,andbrand-centricexperientialactivationsonandbeyondtheshowfloor.

ATTENDEE PROFILE

22% VETERAN ATTENDEES (16+ SHOWS) 61% SEASONED ATTENDEES (2-15 SHOWS) 17.5% NEW / UPSTART ATTENDEES (1ST SHOW)

43 STATES IN ATTENDANCE

10 COUNTRIES IN ATTENDANCE

BABU - The Beat Junkies

“I had such an amazing time attending my first DJX! It was great to have this opportunity to build with the entire spectrum of current DJ culture and I look forward to returning in 2026!”

IMPACT

DJX connects brands with a worldwide network of DJs and industry experts in a highly targeted market. Our content and branding boost exposure and user engagement, as shown by high activity rates.  Our messaging, direct email campaigns, digital advertising, and newsletters are statistically proven to enhance your presence on the show floor.

Exhibitingatthisyear’sDJXShowwas atransformativeexperienceforusat HalucinatedStudios.Itallowedustoshowcaseourcreativityandteamsynergyona grandstage.Thefiveactivationpointswe setupwerenotjustaboutvisibility;they wereaboutconnectingwithothersand creatingmomentsthattrulyrepresentwhat wedobest.Itempoweredustoshineand demonstratedourcapabilitytotransform anyeventintoanunforgettableexperience. We’reconfidentthatthisexposurewillbe apivotalstepingrowingourbusinessand continuingtopushcreativeboundaries. –

Steve Ortiz Lucin, Halucinated Studios

DJX EDUCATION

DJs get the edge they need at DJX, where knowledge s the driving force that delivers the tools, insights, and strategies that build their businesses. Year over year, ALL-ACCESS Passes hit high-water marks for access to educational lineup and brand sponsored seminars.

“DJX didn’t just support us, they validated us. This was more than a female DJ showcase – it was a shift! We saw little girls watching in awe and DJs of all ages performing proudly for a community. The validation is sure to ripple across the industry.”

“DJX is a wonderful conference with education, networking, and technology for the DJ industry. They have a diverse set of seminars catering to different levels of DJs and have successfully retained the next generation of DJs at the event, securing the future of our industry.”

DJX SHOW FLOOR DISTRICTS

The DJX Show Floor is the largest and most diversified in the industry fueling its ongoing growth with carefully architechted “expansion zones” that represent the future. It is a vital opportunity for brands to deepen connections with an audience seeking to engage, learn, and share their experiences with your products.

THE EDIT - is DJX’s groundbreaking platform tailored exclusively for brands in recording and music production, offering a unique TURN-KEY space to showcase the latest gear and cutting-edge technology.

The Brand Box – Acapsuleontheshowfloorwherecreativity,identity,andopportunityconvergetoprovidethetoolsDJsneedtoelevatetheirimage,sharpen theircontent,andgrowtheirbusiness.

Cypher Social @ DJX - TheCypherSocial@DJX,isanopen-formatspacewhere DJsofalllevelscanstepin,plugin,andexpresswhatevertheyfeel. An“electronicdrumcircle”forDJstofreelyexpresstheircreativity.

The DJ Annex - anonsitemeetupspaceThisdedicatedmeetupspaceisanextensionoftheshowfloorthatisdesignedforDJstonetwork,shareinsights,and strengtheninterpersonalrelationships

Mike Garrett, 2DJs/1 Mic, Dallas, TX

“DJX’25 was nothing short of electric – every moment reminded us why this culture is so influential. Being there, connecting with DJs, brands, and innovators from all over the world, was both an honor and an inspiration”

Chuck Zerambo, Sir Charles Distinctive Entertainment, Bristol, PA

“As a business owner in the entertainment industry, DJX is one of the most valuable investments I make every year. The combination of top-tier education, meaningful networking opportunities, and the massive expo floor makes it a must-attend event for any professional looking to grow. This year’s DJX25 was no exception. Whether you’re a newcomer or a seasoned pro, DJX is not just about the gear. It is about building a better business.”

SUMMER CAMP / #UPNXTDJ CONTEST

TOOLS TO DJ, TOOLS FOR LIFE

#DJXShow #AtlanticCity #callingallDJs #UPnXtDJ

Our ongoing commitment to advancing the DJ industry is embodied by nXt@DJX —a pioneering set of initiatives through brand partnershios are designed to discover, nurture, provide opportunity, and showcase emerging talent through social competitions, ongoing education, & summer camps.

M Philip Sam, BASSBOSS

“The DJX Show is an outstanding platform for BASSBOSS to showcase our latest speakers and engage with top-tier, dedicated DJs. We are honored to sponsor the #UPnXtDJ Contest for the second consecutive year. Seeing the next generation of DJs perform and connect with their peers is truly inspiring.”

Polly Tremoulet, Moorestown, NJ

“Blake had the amazing opportunity to have some of his DJ role models focus on helping him to improve his DJ skills. He loved every minute and learned a ton, things that my husband and I, as non-DJs, could never teach. I highly recommend Camp nXT if your child is interested in learning to DJ, whether they are a total beginner or have several years of experience!”

djhapa and djxshowofficial
DJ Blake

THE BUZZ

“The show for us provided an opportunity to interact directly with a significant customer base that is laser focused on the DJ market which Cerwin Vega is deeply connected to. So, connecting with that customer segment was very enlightening for us and a significant benefit to being at the show. Overall, DJX was a big benefit to us in many ways, and we look forward to being back in ‘26”

Andy Rossi, V.P. Global Sales, Cerwin-Vega!

“We look forward to DJX every year, and 2025 was no exception. Our entire team walked away inspired and excited by the energy and creativity from the artists and attendees, and we are continually honored that we are able to be a part of such a fantastic community.”

Hector Escobedo, Director, Marketing – AlphaTheta Music Americas, Inc.

“We love coming to DJX, every year the show keeps getting better, better! We’ve been doing this show for many years now and it has help our business grow in sales and in brand recognition. More than a traditional trade show, the overall experience and good vibes are what sets DJX apart.”

Yen Lim, CEO – Jetpack

“It was our pleasure. Thank you so much for having us out this year. We look forward to hopefully iterating for next year! Really enjoyed working together with the team.”

“DJX was an amazing experience, engaging and full of amazing people. I made valuable connections, sold out on a bunch of merch, have a ton of orders to fulfill, and left inspired by the energy and star struck by the community!”

Manny Hidalgo, CEO – 8G7 Art Crimes

SUNSET SESSIONS + AFTER DARK

Networking opportunities are a vital part of DJX. These dynamic gatherings offer brands the chance to connect, collaborate, and exchange ideas that build businesses. Sunset Sessions and DJX After Dark Events are the perfect platform to build lasting relationships and strengthen your presence in the community through brand partnerships. Don’t miss the opportunity to expand your network and fuel your growth at the premier events that define the DJX experience.

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