FOCUSONMARKETING
MARKETING EXPERTISE FROM A TEAM THAT REALLY CARE. We Are Marketing has traditionally worked with large corporates and charities, developing effective marketing plans to engage and retain customers. Since March 2020, when the pandemic took hold, small to medium sized businesses have turned to them to help support their marketing activity. Their team of marketing experts support businesses who know they should be reviewing their marketing activity, but simply don’t have the time to make it happen. We Are Marketing listen, research and understand the business goals, the market in which the business operates in, the competitor scene and, most importantly, who their existing and potential audiences are. From here We Are Marketing can help shape an effective marketing plan tailored to the audience,
the internal resource, and the budget available. Understanding your existing customer base is crucial in growing that audience and helping to pinpoint new audiences. Often businesses know this well, but don’t have the time to really understand why their customers engage with them or to identify new, prospective customers. Knowing this is key to developing messages that articulate the need the business fulfils, in a way that resonates with customers. This messaging can be developed for the most appropriate channel to maximise reach. We Are Marketing support small to medium businesses in a variety of ways, from workshops helping define ‘Why you’ to your audience, to developing ongoing marketing plans, reviewing, and optimising activity to becoming a virtual marketing department. Their set up is designed to scale easily depending on the requirements. Heather Westgate, Managing Director is passionate about marketing and wants
No time for marketing?
to bring the team’s years of experience working for large companies to help businesses that don’t necessarily have the scope or budgets for a bespoke marketing department. As Heather says the best endorsement comes from their clients, “They gave me the tools and confidence to create a marketing strategy and template to determine who my customers were and how to find more of them”.
We Are Marketing do. You work hard, so we work hard to be the best support. Whether developing marketing plans, finding creative ways to engage your customers or just being your ‘virtual’ marketing team, we pride ourselves on our flexibility, agility and the ability to scale for any requirements. Whatever size of business, you still need a marketing plan that delivers to your business goals. We could tell you how amazing we are, but we think you’d prefer to hear it from our clients.
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WAM bring enthusiasm, passion, energy, commitment, experience, strategic input – they make us think differently and help us to achieve our goals no matter how challenging they may seem.
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Head of Direct Marketing, Blue Cross
We would wholeheartedly recommend Heather for anyone looking for marketing advice with a friendly, professional and vibrant outlook. HD Masonry
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For an informal chat about how we could help, contact Heather 07976 266 101 heather@wearemarketing.co.uk v2 WAM Chambers of Commerce Ad half page.indd 1
Business Direction published by Herefordshire & Worcestershire Chamber of Commerce
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