1Z0-477 Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials
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1Z0-477 Questions Answers Question No : 1 Which statement describes the requirements to set up a Responsys primary data gateway solution for the secure transferring of data? A. The Responsys Data Gateway consists of only an API layer, using AuthO authentication to transfer data. B. The Responsys Data Gateway consists of a dedicated database server that can be accessed securely using a VPN setup specifically for a client account. C. To install the Responsys Data Gateway, you provide each client an encryption appliance that is configured to directly connect to their Responsys database instance. All data transfer occurs through the appliance. D. The Responsys Data Gateway requires a dedicated SFTP account that is accessed via a secure shell (SSH2) protocol. A customer must provide a public SSH2 key for authentication. Answer: D
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1Z0-477 Questions Answers Question No : 2 Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list. What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID? A. Because multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, no matching values will be pulled at all, and the default value of 0 (zero) will be used for every email generated. B. The campaign launch will error out when Responsys detects multiple matches with the CONTACI'S list from the ORDERS table. C. When multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, the first found match will be used in the campaign. D. During the campaign worklist build, Responsys will pause and ask you to select the correct record to use for the campaign personalization. Answer: A
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1Z0-477 Questions Answers Question No : 3 You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes. How should you input this information into Responsys? A. Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it. B. Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import. C. In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet. D. In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is converted to a comma-delimited file before importing it. Answer: A
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1Z0-477 Questions Answers Question No : 4 How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clicked a link in an email campaign in the first three days after it was sent? A. Measure = Single Clicks, Sent Date = 3 days B. Measure = Responders, Interval = 3 days C. Measure = Unique Conversions, Event Date = 3 days D. Measure = Total Clicks, Interval = 3 days E. Measure = Responders, Event Date = 3 days Answer: D
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1Z0-477 Questions Answers Question No : 5 Your client wants to ensure that their Event Data Feeds are secure while the files are stored on the server. What step should you take to encrypt the files? A. Import a private encryption key the customer created to be used when the export runs. B. Import a public encryption key the customer created to be used when the export runs. C. Create new credentials specifically for the export job that no one knows and that passes the Responsys password integrity checker. D. Create a Responsys security key in the Account Administration screen. Import this key when creating the export. Answer: D
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