THE AREA’S LEADING ANNUAL VISITOR GUIDE
2019 SILICON VALLEY | SAN FRANCISCO PENINSULA | SANTA CRUZ COUNTY | HALF MOON BAY
A Complete Area Guide
BEST BITES
SIPPING SPOTS
SHOPPING
WHAT TO DO
Top Restaurant Picks for All Cuisines and Tastes
Micro Breweries, Wine Bars, and the Cocktail Scene
Great Destinations, from Charming Downtowns to Trendy Malls
Points of Interest, Wine Tasting, Outdoor Fun, and More
DINESHOPPLAY.COM HOTEL COPY | PLEASE DO NOT REMOVE
2019 EDITION | MEDIA KIT
16 ut 1 9/7/
p_Layo
over.qx
EP16_C
10:51 PM
Page 1
15,000 HOTEL ROOMS Explore is displayed year-round in over 15,000 hotel rooms at more than 75 key hotels throughout Silicon Valley and the San Francisco Peninsula, as well as on the coast from Santa Cruz to Half Moon Bay.
L AY P P O H DINES .com
ENIN THE P
SULA
F & HAL
20 16 -2 HOTEL
COPY
OAS B AY C MOON
OVER 2.25 MILLION VISITORS
T
IT IO N 01 7 ED REMOVE
| PLEAS
E DO NO
T
DINESHOPPL AY .com
2018
SILICON VALLEY
T O A SPENINSULA A C R U Z CTHE LEY & SANT S I L I C O N VA L PACIFIC COAST DINESHOPPLAY.COM
Based on average hotel occupancy rates, length of stay, and number of guests per room, Explore reaches over 2.25 million affluent visitors annually in the relaxed privacy of their hotel rooms, while they decide where to dine, shop, and spend their time. Visitors are big spenders who eat virtually all their meals in local restaurants, rank shopping as their #1 leisure activity, and rely on Explore as a source of information.
$5 BILLION IN VISITOR SPENDING The visitor market is simply too big to ignore. Surveys for the State of California show that visitors to Santa Clara and San Mateo Counties spend over $2.6 billion a year on dining, $1.2 billion on shopping, and $1.25 billion more on entertainment, arts, and recreation.
2017 EDIT ION
E E DO NOT REMOV HOTEL COPY | PLEAS
LOCAL READERSHIP SHOPPING GUIDE Myriad Places for Wonderful Finds
BEST BITES
A Complete Dining Guide
WINES COASTAL OUTDOORS & VINES LURES & SPORTS Local Tours & Tastings
Exploring the Pacific Side
15 Ways to Leave Your Cover
Published since 1997, Explore is the leading visitor guide to Silicon Valley and the San Francisco Peninsula. Explore is featured to guests yearround in the rooms of key hotels from the Greater San Jose area through the San Francisco Peninsula up to SFO, and on the coast from Santa
Explore reaches local residents too, through circulation at upscale apartment and other residential complexes, spas and fitness clubs, local businesses, relocation companies, chambers of commerce, and more.
COST-EFFECTIVENESS No other local advertising medium targets as large and demographically ideal an audience of potential new customers as cost-effectively as Explore does, creating maximum value for your advertising dollars.
ADDED VALUE All ads include a listing of up to 75 words of description under their business category; ads 3/8ths of a page or larger further include a complimentary photo with the listing. Advertisers also get a free year-long listing online at dineshopplay.com.
Cruz through Half Moon Bay.
ONLINE
Explore’s comprehensive information,
Our mobile-friendly website, dineshopplay.com, provides complete information on what’s here and happening—with an up-to-date calendar of events.
attractive layouts, high quality, and durable cover make it stand out from other publications. Editorial content ranges from dining, shopping, and evening fun to attractions, museums, wineries, and outdoor activities, with additional coverage of local features and nearby destinations. A digital version of Explore is also available online (see here).
Explore reaches a captive audience of visitors looking for information on where to go and what to do. Beautifully presented, well organized, and highly informative, Explore provides an appealing way to promote your business with unparalleled effectiveness.
HOTEL DISTRIBUTION SILICON VALLEY
Biltmore Hotel & Suites, Santa Clara Bristol Hotel, Campbell Campbell Inn Courtyard Inn by Marriott, Campbell Courtyard by Marriott, San Jose (concierge desk) Crowne Plaza Silicon Valley Cupertino Inn, Cupertino Doubletree by Hilton, Campbell Doubletree by Hilton, San Jose Embassy Suites, Santa Clara The Fairmont San Jose Four Points by Sheraton, Downtown San Jose Garden Inn, Los Gatos Grand Hotel, Sunnyvale Hilton Garden Inn, Cupertino Hilton San Jose Hilton Santa Clara Holiday Inn, San Jose Airport Hotel Los Gatos Hotel Valencia, San Jose Hyatt Regency Santa Clara Juniper Hotel, Cupertino Los Gatos Lodge, Los Gatos Plaza Suites, Santa Clara Residents Inn & SpringHill Suites, San Jose San Jose Marriott, San Jose Santa Clara Marriott, Santa Clara Saratoga Oaks Lodge, Saratoga Sheraton Hotel, Sunnyvale Sheraton San Jose The Toll House, Los Gatos Westin, San Jose Wild Palms, Sunnyvale
SANTA CRUZ AREA Babbling Brook Inn Best Western Seacliff Inn Capitola Hotel Dream Inn Inn at Depot Hill Inn at Pasatiempo Hilton Santa Cruz, Scott's Valley Rio Vista Seascape Resort
SAN FRANCISCO PENINSULA
The Clement Hotel, Palo Alto Courtyard by Marriott Palo Alto Los Altos Courtyard by Marriott San Mateo Foster City Crowne Plaza Cabaña Hotel, Palo Alto Crowne Plaza SFO, Burlingame Crowne Plaza, San Mateo Dinah’s Garden Hotel, Palo Alto Doubletree by Hilton, Burlingame Embassy Suites SFO, Burlingame Garden Court Hotel, Palo Alto Hilton Garden Inn, San Mateo Hilton San Francisco Airport Bayfront, Burlingame Hotel Avante, Mountain View Hotel Keen, Palo Alto hHyatt House, Belmont/Redwood Shores Hyatt Regency SFO, Burlingame Menlo Park Inn Nobu Hotel Epiphany, Palo Alto Pullman Hotel, Redwood Shores Residence Inn by Marriott, San Mateo Rosewood Hotel, Menlo Park (concierge desk) San Francisco Airport Marriott, Burlingame San Mateo Marriott, San Mateo Sheraton Palo Alto Stanford Park Hotel, Menlo Park Stanford Terrace Inn, Palo Alto Westin, Palo Alto
HALF MOON BAY Beach House Costanoa Lodge & Resort Cypress Inn Half Moon Bay Inn Half Moon Bay Lodge Inn at Maverick’s Mill Rose Inn Nantucket Whale Inn Oceanfront Lodge Oceano Hotel San Benito House Seal Cove Inn
“Visitors are big spenders who eat virtually all their meals in restaurants and rank shopping as their #1 activity.”
& MORE RESIDENTIAL COMPLEXES The 88, San Jose Axis, San Jose Centerra, San Jose Eaves Avalon, San Jose Three Sixty Residences, San Jose Madera Apartments, Mountain View The Marc, Palo Alto Marston by Windsow, Redwood City Radius, Redwood City Township Luxury Apts, Redwood City Indigo Apartments, Redwood City 888, San Mateo The Russell, San Mateo
PLUS... Bay Club Courtside Los Gatos Bay Club Redwood Shores Bay Club Santa Clara California Welcome Center, San Mateo Capital Club, San Jose Chambers of Commerce San Jose City Hall San Jose Convention Center San Jose ConVis Bureau San Jose Jet Center Santa Clara ConVis Bureau Santa Clara Convention Center SAP Center Executive Office Stanford Conference Services Stanford Shopping Concierge
THE ABOVE LIST REPRESENTS 2018 DISTRIBUTION AND MAY BE SUBJECT TO CHANGE.
EXPLORE SILICON VALLEY | THE PENINSULA | SANTA CRUZ COUNTY | HALF MOON BAY 2019 EDITION
AD SPECIFICATIONS Width
Height
Full page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.125’ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.875” Full page–bleed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8.625” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11.125” Full page–live area. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.875” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10.375” 3/4 Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.375” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.875” 1/2 Page–horizontal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7.125” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.75” 1/2 Page–vertical. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.5” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9.875” 3/8 Page*. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5.375” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.75” 1/4 Page (horizontal only). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.5” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.75” 1/8 Page–horizontal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.5” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.25” 1/8 Page–vertical* . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.625” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4.75” Printing: Binding: Line screen:
Web offset; four-color process. Perfect bound. 150
Trim Size: 8.375” x 10.875” Live Space: 7.875” x 10.375”
Full Page (no bleed)
1/8 Page (H) 3.5” x 2.25”
1/2 Page (V) 3.5” x 9.875”
1/4 Page (V) 3.5” x 4.75”
DIGITAL SPECIFICATIONS File Formats: Please submit ad files in PDF format, with PDF/X-1a as the preferred output style. Ads should be built to the exact sizes, with a border or background that meets the specifications above. Maximum ink density is 300%. All fonts should be embedded. For full page bleeds, no type should appear within .25” of the trim. Color/Photo Files: All supporting images should be sized no greater than 100% at 300dpi in CMYK color mode and should be saved as tiff or eps files before being placed in the ad. All colors used must be set for CMYK process separation (i.e. no spot colors; any pantones must be converted to CMYK with separations). For large, solid black areas, use 60C-40M-40Y-100K.
1/8 Page (V) 1.625” x 4.75”
3/8 Page (H) 5.375” x 4.75”
1/2 Page (H) 7.125” x 4.75”
File Submission: Files may be emailed to rita@explorepublishing.com (if under 25mb), or uploaded to our ftp site. Please contact us if you require information for uploading. Ad Positioning is at the sole discretion of the publisher unless agreed to previously in writing. AD MATERIALS DUE: FEBRUARY 15, 2019 | PUBLICATION DATE: MARCH 2019
3/4 Page (V) 5.375” x 9.875”
QUESTIONS? Please email rita@explorepublishing.com or call 650-366-6099.
617 VETERANS BLVD, SUITE 213, REDWOOD CITY, CA 94063 • 650.366.6099 • DINESHOPPLAY.COM
Bleed: 11.125”
Ad Size
FULL PAGE BLEED 8.625” x 11.125”
Trim Size: 10.875” Live Space: 10.375”
PUBLICATION TRIM SIZE: 8.375” x 10.875”
Bleed: 8.625” Trim Size: 8.375” Live Space: 7.875”