The brand with a conscience Concern for the consumer and the workforce I am not marketing tea. I am marketing a philosophy – the philosophy of caring and sharing, of giving everyone a very fair deal. I offer my customers the freshest and finest tea on earth; I provide my workers with the best possible deal; I share with the wider community and reinvest in the industry to make tea sustainable. My business is a matter of human service. Merrill J Fernando
When
92
can remember. But this is in fact a relatively new factory and office complex, built in 1994 to accommodate warehousing space, bulking a vast packing room with state of the art machinery, a tasting room and a large suite of offices. The previous factory was built just a short distance from here but very quickly became too small for the rapidly growing operation. As visitors approach, the front gates swing open to reveal an impressive complex of factories and offices. In the delivery bay, trucks are unloading sacks of tea that have just arrived from the factories at the plantations, the three storey block that holds the bulking and packing facilities stands imposing and proud, lush borders of exotic flowering plants and palm trees shade the pathways and roads that
visitors arrive outside the Dilmah packing factory in
link the various parts of the estate and lead around to the entrance
Colombo today, the impression they immediately
of the main office building. Here, cars draw up under a canopy of
have is of stability and continuation, of an established business running
palms and deliver their passengers into the cool, calm air of the
like clockwork, of an institution that has been here for as long as anyone
entrance lobby. There is never any noise or disturbance at Dilmah.
A Cup of Kindness
The Story of Dilmah Tea