
2 minute read
LinkedIn, the new skeleton
Key To A Job Opportunity
Creating a perfect LinkedIn profile is a gamechanger for your career and your future. This Social Network is a tool for job applicants: it allows you to publish your experiences to stay updated on changes and evolutions in the market and helps you create a dense network of contacts. Whether you are a recent graduate or a top manager, when employed to its full potential, LinkedIn can be useful because you can find different, new opportunities every day. If you're a young adult looking to create a LinkedIn profile, here are some guidelines to follow:
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Sign up for an account:
Visit the LinkedIn website and sign up for an account. It's free to join, and you can use your email address or your Google account to sign up.
Choose a professional profile picture:
Your profile picture should be professional and appropriate for the industry you're in. Dress appropriately and choose a clear, high-resolution photo. You should be the focus of the photo and the only person who appears in it. Take either a close-up or a half-length photo.
Create a headline:
Your headline should summarize your professional experience, skills, and accomplishments. Use creativity, showing your passion for what you do or what you would like to do. It should be catchy and informative, and it should grab the attention of potential employers. Use some keywords related to the area of work you are applying to, e.g.: “Social Media Manager looking for new creative opportunities”.
Write a summary:
Your summary should be brief and well-written, concise, and informative. Don't fall into the trap of many LinkedIn users who just copy and paste their CVs. This is the right space to talk about what you have achieved, what you have done and what you have learnt in each of your previous positions, adding interesting details. Describe your story, also adding external elements such as photos, videos, newspaper articles or presentations that will allow you to show in practice what you are capable of.
List your work experience:
Since you have just finished your studies, check out the “education” section. If you do not have any work experience yet, or if you have very little, you should take advantage of this section. You can enter school projects, competitions, interesting courses you have taken or extracurricular activities. As in the 'experience' section, this can also be enriched by adding photos, videos, or articles. If you have any, also add volunteer experiences, especially if these are things you particularly care about and can enhance your professional image.
Education:
Include your education history, starting with your most recent qualification. List the name of the school, qualification achieved, field of study, and graduation date. If you have any relevant certificates or awards, be sure to list them in your profile.

Connect with others:
LinkedIn is a networking platform, so connect with others in your industry. This can help you build your professional network and potentially find job opportunities. LinkedIn offers you various features that can help you stay up-todate with your industry and engage with other professionals. For example, you can join groups, share articles and posts, and participate in discussions.
remember*your profile tells your story, who you are, what you have done and what you want to do in the future. It must be updated and improved on an ongoing basis! LinkedIn gives you the opportunity to constantly connect with new opportunities and new people.

