MATCHING GIFTS BOOST IMPACT OF GIVING
DID YOU KNOW?
more than
15 million people
work for companies with matching gift programs Benjamin Franklin is remembered as the father of many famous firsts – but here’s one you may not know about. Franklin devised the first matching gift program in 1751 when he persuaded the Pennsylvania Assembly to appropriate 2,000 pounds of public money to establish Pennsylvania Hospital if the citizens of Philadelphia could first raise 2,000 pounds of private funds. He succeeded, and the hospital opened later that year. Today, companies large and small match employee gifts to qualifying charities, including UAB. Since the start of The Campaign for UAB, more than $550,000 has been contributed by 128 companies to match gifts by their employees. Companies view matching employee charitable contributions as part of their own charitable giving. “Vulcan Materials Company’s matching gifts program helps us invest in communities across the country through employee donations,” says Carol Maxwell, manager of the company’s foundation. “With a focus on education, we donate two dollars for every dollar donated to educational institutions by our employees. We are proud to stand alongside them in support of UAB, helping to strengthen its various educational and medical programs.
annually, an estimated
$2-3 billion is donated through matching gifts An estimated
$6-10 billion in matching funds goes unclaimed yearly
“It’s just another way we help build stronger communities.” To see if your company matches charitable gifts, visit matchinggifts.com/uab. The impact of your gift to UAB may be doubled or even tripled, depending on company policy. Some companies also match gifts made by retirees and/or spouses. For information: matchinggifts.com/uab
22
more than
$550,000 in matching gifts has been contibuted to
*Source: CECP, in association with The Conference Board. Giving in Numbers: 2014 Edition.