SORAH GOLDIE SANDERS
sorahgoldasanders@gmail.com 905.881.8446 647.215.9488
GRAPHIC PORTFOLIO
CORPORATE IDENTITY
OBJECTIVE to create a professional, yet kid-friendly logo for Go Ahead, an early intervention center that offers therapeutic and support services to children with disabilities and their families
early intervention center Go Ahead Early Intervention Center 37 Rockfield Ave. Suite 201 Toronto, Ont. M5M 3B8
. . . a n d st a y ah e a d !
SOLUTION clean, professional logo design depicting a child climbing forward, arms stretched out with hopeful energy, blue colour expresses trustworthiness and responsibility, orange contrast for positive outlook and childish excitement
early intervention center Go Ahead Early Intervention Center 37 Rockfield Ave. Suite 201 Toronto, Ont. M5M 3B8
early intervention center 37 Rockfield Ave. Suite 201 Toronto, Ont. M5M 3B8 www.goahead.com
Tel. (416)-784-3578 Fax (416)-784-3579 Email: info@goahead.com
www.goahead.com Toronto, Ont. M5M 3B8 37 Rockfield Ave. Suite 201
Email: info@goahead.com Fax (416)-784-3579 Tel. (416)-784-3578
early intervention center
early intervention center
CORPORATE IDENTITY
OBJECTIVE to create a logo for American Academy of Interior Design, a professional interior design school in the Unites States
SOLUTION
American Academy of Interior Design
logo design portrays 3-dimentional sketch of an interior, with a modern font choice and unique modern palette of colours to show professional American style of design courses offered 796 Truman Blvd. Chicago, Il. 110956
tel (773)-891-4536 fax (773)-891-4538 email info@aaid.com
Director Marla Frank
Assistant Directors Phillip Wein Samantha Rinla
American Academy of Interior Design Board of Directors Mike Harley Steven Shulman Gary Leiman Sidney Stanley John Andron Harvey Stevens Jack Micklen
Am merica mer ican ica n Acad cademy emy y of Inte nterio riorr Desi rio esign g gn American Academy of Interior Design 796 Truman Blvd. Chicago, Il. 110956
Marla Frank Director
tel (773)-891-4536 fax (773)-891-4538 email info@aaid.com
www.aaid.com www.aaid.com
Director
emaill info info@aaid.com f @aaid d com
American Academy of Interior Design 796 Truman Blvd. Chicago, Il. 110956
MAGAZINE DESIGN
OBJECTIVE to create a magazine spread for a children’s article on the importance of taking care of teeth
SOLUTION fun, brightly coloured title, pictures of cheerful children brushing teeth give excitement and positive attituce to article, cute script font for pull quotes, two-column text with generous kerning to provide easy reading
MAGAZINE DESIGN TOP LEFT: article guiding the businessman on the necessity of taking breaks and not overdoing
TOP RIGHT: contents/masthead page for Sidelines, a family magazine
RIGHT: article for parents on the importance of providing children with healthy snacks in school
ADVERTISING
OBJECTIVE to create an ad campaign for a book store targeting three differnt audiences
SOLUTION each poster focuses on a different aspect of what the bookstore offers, specific for the age group it targets, using the same layout and slogan for unity, but with a different image to appeal to each audience, all with attractive, eye-catching colours
the book shoppe
ADVERTISING
BROCHURE DESIGN
OBJECTIVE to create a business folder for a real estate company geared to families seeking to build or buy a home
SOLUTION clean design portrays professionalism, the colour navy gives over a feeling of security and reliability, pictures of houses on cover appeal to customer and show diversity of designs available, page inserts are neat and clear for easy reference
BOOK COVER DESIGN
OBJECTIVE to create an attractive book cover for Choose Life, a book about the joy and meaning found in Torah Judaism
SOLUTION refreshing image of leafy tree cleverly enjoined with text symbolizes growth and Torah, which is likened to a tree of life
PACKAGING DESIGN
OBJECTIVE to create a package design for a childrens’ building toy
SOLUTION cheerful, attractive colours appeal to children, with sample pictures showing the exciting possibilities this building toy offers
CD DESIGN
OBJECTIVE to create a cd cover and pamphlet for a relaxing music cd for adults
SOLUTION beautiful nature scene invites relaxation and calmness, violin intertwines with leaves, music notes gracefully flow from it
MENU DESIGN
OBJECTIVE to create a menu design for a Hawaiin restaurant, design should match the style of the restaurant
SOLUTION tropical scenery and bright beach colours combine with the appropriate style menu titles and casual filler text to create a charming menu design
STATIONERY SET
OBJECTIVE to create a stationery set featuring one design, working with an analogous colour palette
SOLUTION pretty flower design is used in different ways, colours blending beautifully to create a lovely set of office supplies
TYPOGRAPHY
OBJECTIVE to experiment with the shape and form of letters to create original designs