EXAMPLE NEIGHBORHOOD DATA
Pitney Bowes MapInfo速 PSYTE US Advantage Profile Report 60 mile Ring Atlanta, GA (DMA-9) September, 2011 PSYTE Code
Cluster Name
HH Count in region
% of total HH in region
Base Count of Cluster in US
% of Total US HH
Regional Penetration of Total US Cluster HH
Index
Low Density Suburban 1 LDS1_03
Nouveau Manors
78,853
3.86%
958,236
0.83%
8.23%
463.81
LDS1_09
Suburban Wave
184,387
9.03%
2,337,607
2.03%
7.89%
444.59
LDS1_22
Kids, Dogs, Vans
174,958
8.57%
2,525,670
2.19%
6.93%
390.44
LDS1_06
Balancing Acts
68,650
3.36%
1,698,427
1.48%
4.04%
227.82
LDS1_02
Executive Domain
92,875
4.55%
2,471,005
2.15%
3.76%
211.85
LDS1_13
Sierra Snuggle
50,516
2.47%
2,775,999
2.41%
1.82%
102.57
LDS1_07
Equestrian Heights
16,660
0.82%
1,368,272
1.19%
1.22%
68.63
LDS1_01
Tuxedo Trails
7,445
0.36%
862,273
0.75%
0.86%
48.67
LDS1_20
Empty Nest East
5,331
0.26%
1,540,993
1.34%
0.35%
19.50
LDS1_16
Frontier Towns
0
0.00%
857,073
0.74%
0.00%
0.00
679,675
33.28%
17,395,555
15.11%
3.91%
220.22
Total Low Density Suburban 1 * Shaded areas are DEMA Target Clusters
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