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THE INCUBATOR FOR INTERNATIONAL BRANDS AIMING AT CHINESE MARKET


Joint Produced by:


WHO WE ARE


WHO WE ARE Guangzhou Design Week is the first annual international design and brands expo in China since 2006, jointly endorsed and promoted by ICSID, IFI and ICOGRADA since 2007. “To Promote Design by Business ” as mission, Guangzhou Design Week is running the operation mode of “365+3(days)”, which means 3-day fair and 365-day intensive B2B business events and branding promotion! With more than 8-year operating history, Guangzhou Design Week has become the most influential and largest annual commercial activity in the Chinese design industry.


Eight-year experience makes the most influential “Design & Brands Expo” in China...

GZDW 2006

GZDW 2007

GZDW 2008

GZDW 2009


Eight-year experience makes the most influential “Design & Brands Expo” in China...

GZDW 2010

GZDW 2011

GZDW 2012

GZDW 2013


WHAT WE DO


WHAT WE DO B2B EXPO

B2B SHOWROOM

B2B EVENTS

B2B MEDIA

3-DAY Fair

365-DAY Match-Making Service

Nationwide Promotion

Target-Driven Branding


B2B EXPO 3-DAY Fair


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

Exhibits: • Design: Architecture, landscape, lighting, Interior, Product and furnishings design • Materials: Innovative building + Decorative materials, including but not limited: Stone + Tile+ Mosaic; Kitchen + Bath; Wall + Flooring; Door + Window; Ceil + Roofing; glass, Stairs, Hardware, Ornaments and decorative elements, Electrical and digital building infrastructures; Building & intelligence systems

• Furnishings: Furniture, Lighting, Wall + floor decoration, Fabric & textiles, Innovative

materials, Door & Window, Kitchen + Bath, Art and Antiques, Appliance & accessories, Outdoor + spa


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

Visitors: Expected 80,000 professionals in 2014!


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

Visitor Statistics of GZDW2013


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

International Acknowledgement


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

Commercial Achievement · The only “B2B Design & Brands Expo” in China focusing on a design industry-wide business chain;

· With 9-year experience in 2014, our professional resources as real estate

developers, designers, engineers have been accumulated over 500,000 contacts;

· We successfully provide business services for almost 1,000 related enterprises to connect to business opportunities in China. Be part of the growth and consider our platform for your design business expansion.


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

REVIEW@GZDW 2013


B2B EXPO 3-DAY Fair The first weekend of December every year since 2006

REVIEW@GZDW 2013


B2B SHOWROOM 365-DAY Match-Making Service


B2B SHOWROOM 365-DAY Match-making Service Venue: GuangZhou  Adjacent to the downtown, situated in the most prosperous area named Union Town.  Expected to become operational in 2014.  Covering almost 20,000sqm, 1,500sqm of which are used as Furnishings Showroom of GZDW. Transformed by the old factory, committed to making a ecological office space for modern service industry  Incorporate business office, meetings, showrooms, fashion stores and coffee shops as a whole  Membership management face to designers, real estate developers nationwide  Support with sales/consignment and set-up agreement


B2B SHOWROOM 365-DAY Match-making Service Facility: Multifunctional meeting rooms, Multi-scenario reception room, Showrooms, Leisure club, Café

Operator :

 Organizing Committee, Guangzhou Design Week in 2015  10,000 expected buyers in 2015  Expect to stimulate the revenue up to 1 billion RMB in 2015


B2B SHOWROOM

Rendering of UNIONTOWN UNIONTOWN - 379, Zhongshan Road (M.), Tianhe District, Guangzhou


B2B EVENTS Nationwide Promotion


B2B EVENTS Nationwide Promotion

 Service stations for designers in 32 different cities in China Over 100 various events for designers and contractors yearly all over China  more than 200 designers or contractors attending each events on average  Reaching up 30,000 professionals directly every year  Influencing 1 million designers meanwhile


B2B EVENTS Nationwide Promotion

Service stations for designers in 32 different cities in China


B2B EVENTS Nationwide Promotion REVIEW@ EVENTS 2013


B2B EVENTS Nationwide Promotion GZDW is the organizer and operator of below events:

“JINTANG PRIZE” - China Interior Design Awards The most recognized and biggest interior design awards in mainland China. The main platform to strengthen communication and development in the Chinese design industry. The projects designed by the candidate designers account for 30% of the total amount in China.

(The amount of Chinese architecture and design projects in 2013 is 30 billions)


B2B EVENTS Nationwide Promotion JINTANG PRIZE GALA 2013, attended by 2,000 interior designers.


B2B EVENTS Nationwide Promotion

China Commercial & Tourism Real Estate Annual Meeting Co-organized by the China Commercial & Tourism Real Estate Association and Guangzhou Design Week An exclusive and effective communication and collaboration platform for architects, designers and real estate developers. One of the highest levels of official authorities from various regions within China Mainland. Gathering about 300 real estate developers at GZDW yearly.  Over 70% of the whole Chinese real estate business are operated by the participating developers.


B2B EVENTS Nationwide Promotion China Commercial & Tourism Real Estate Annual Meeting 2013, attended by 500 real estate developers.


B2B EVENTS Nationwide Promotion

Furnishings Asia Trends The annual highlight event to share innovative market dynamics factors A leading platform for gathered experts and opinion leaders in product, design, culture, fashion and art. Influencing almost 200,000 distributors and designers in China Yearly publishing “Furnishings Asia Trend Book”, the leading literature in the Chinese design industry.


B2B EVENTS Nationwide Promotion Furnishings Asia Trends(2014-2015), attended by over 1,000 designers and buyers per day.


B2B MEDIA Target-Driven Branding


B2B MEDIA Target-Driven Branding

 Forming strategic alliance with InDesign Media Group, covering the most influential media in the design industry. Forming strategic alliance with www.china-designer.com, the biggest online communicating platform for Chinese designers 450,000 online viewers (www.china-designer.com) 100,000 monthly magazine readers (Interior Design China, Area China, Furniture Today China) Broadcasted by over 200 famous medias in China


If you are hesitating in entering the Chinese market JOIN US 2014 !


WHAT WE OFFER  B2B EXPO

 B2B SHOWROOM

- Date: December 5th -7th, 2014

- Date: 2015 (the whole year)

- Venue: PWTC Expo, Guangzhou

- Venue: Guangzhou

- Visitors: Expected 80,000 professionals in 2014

- Visitors: Expected 10,000 buyers in 2015

- Format: Turn-key Booth (TKB)

- Match-making Service, Commission Against

- Booth Location: International Pavilion

Deals

365-Day Match-Making Service

3-Day Fair

 B2B EVENTS

 B2B MEDIA

- Date: 2015 (the whole year)

- Date: 2015 (the whole year)

- Venue: 32 different cities in China with over 50

- Format: Online, Apps, Magazines, Social

road shows

medias

- Visitors: Almost 30,000 professionals

- Visitors: Almost 550,000 professionals

- On-site promotion

- Special edited reports

Nationwide Promotion

Target-Driven Branding


GZDW2014 Date: December 5th – 7th, 2014 Venue: PWTC Expo, 1000 Xingang Road (E.), Haizhu District,Guangzhou, P.R.China Visitors: Expected 80,000 professionals in 2014


GZDW2014

Pavilion Map


GZDW2014

International Hall


International Pavilion

GZDW2014 Partner naming

Partner naming

2M

2M

3M

3M


GZDW2014

Details of Turn-key Booth

Standard Configuration: · · · · ·

18 sqm. (4.5 x 4.5) American System 4 Spots Chairs (2) Cabinet (1)


GZDW2014

Pricing Overview

“3+365” Package price: EUR5,000 per TKB per Brand ITEMS

3-Day Turn-Key Booth 365-Day GZDW Showroom / Matchmaking service · Support

PRICE

EUR 5,000/TKB FREE

with professional sales team, ?% cut of the sales as commissions according to the sales performance.

365-Day Event Promotion · Yearlong over 50 road shows in different cities all over China

365-Day Media Branding

FREE FREE

· Regular advertising on journals of InDesign Media Group for the whole year

Above pricing and package is only for PARTNERS organizing 8+ brands to join GZDW2014.


WELCOME TO JOIN US 2014 !

Not only an expo But The INCUBATOR for Intl. Brands Aiming At Chinese Market


GZDW Contact GZDW OFFICE Mr. Leo He Project Director Citi Exposition Limited he.he@citiexpo.com +86 (20) 8903 0317 Ms. Della Yeung Account Manager(Intl.) Citi Exposition Limited della.yang@citiexpo.com +86 181 0225 0568 issuu.com/gzdesignweek


Proposal for intl group