GM INTERVIEW
o t d e t t i m m Co Stefan Fuchs recently took over the reins of the Jumeirah Etihad Towers from Doris Greif. With more than 15 years as a hotelier, Fuchs spoke to ThME about his agenda on how to make the gorgeous business hotel even better than it already is
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umeirah at Etihad Towers is a luxury city hotel offering quality leisure, hospitality and gourmet experiences.“We continue to remain ahead of our competition through our dedication to personalised service, our passion and most importantly our innovation,” says Stefan Fuchs, General Manager at the property. “We understand luxury and our guests’ needs, but more importantly we also know how to pleasantly surprise our guests with small moments that make them smile. Based on this, we are able to extend our services throughout our rooms, F&B and conferencing business portfolios and provide quality experiences that are appreciated and provided with value,”he says. The formula for success is simple, it’s the implementation that provides the challenges, but it is here where Jumeirah at Etihad Towers works as a cohesive team with excellent results. The modern traveller, whether he is travelling for business or leisure, mostly needs the same things in recent years. Hence the property has services that are personalised so the delineation between business and leisure proves irrelevant as the focus is on the individual’s personal needs. Rooms and suites too are all thoughtfully designed and allow for modern personal technologies which are now equally important to both those travelling for business or leisure.“Even our award winning restaurants offer business lunches to all so even our business guests need not feel they are missing out on a midday gourmet experience, or leisure guests on a great value deal,”continues Fuchs.“In today’s modern world we don’t see any differences between the two. We are essentially a business hotel that offers excellent gourmet, retail and leisure experiences, as well as a private beach, so all the facilities are there. Guests can just pick and choose which elements of our services they wish to enjoy.” Food and beverage is a major area of focus for the property.“Jumeirah Etihad Towers is the recipient of many culinary awards and accolades. More than any other hotel in the UAE,”says Fuchs proudly.“The contribution JANUARY/FEBRUARY 2015 39