INCORRECT USE
OF THE DECA LOGO
BRAND GUIDELINES
Do not alter approved colors.
Do not redraw or change the logo typeface.
DECA LOGO Our logo is the intellectual property of the entire DECA community. Its use is controlled by the DECA Inc. Board of Directors for the benefit of the entire organization. Only officially recognized members, chapters and associations should be able to identify themselves as DECA by using our logo. Private companies should not be able to profit from the sale of items with DECA’s logo. Individuals and/or groups should not be permitted to use the DECA logo to promote unauthorized programs, projects and products.
Do not stretch or distort the logo.
Do not combine the logo with other graphics or logos.
1950
1970
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1991
2010
ACCEPTABLE USE POLICY Chartered associations and DECA chapters are permitted to use the trademarked official DECA logo and the DECA name on printed materials and websites provided they follow the guidelines for reproducing the logo. In order to use the DECA logos and the DECA name on promotional materials such as accessories or clothing, prior permission must be obtained from DECA Inc. Please contact shopdeca@deca.org. For clarification of the guidelines for reproducing the DECA logo, contact communications@deca.org.
PERSONALIZED CHAPTER LOGOS
E AT ST Do not alter, add or remove logo elements.
Do not place other elements on the logo.
Do not rotate the logo.
Request a personalized logo for your chapter at deca.org/communications. Do not use the diamond as a number or letter. 148 | DECA GUIDE 2021-22