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Burrow’s
Marketing, 5E Keep your Marketing course current with innovative industry technology, research, and strategies with the first-ever digital solution that will be updated in between print editions. New Edition
978-03571-35747 Student Edition 978-03571-35778 MindTap (1-year access) More purchasing options available. Ask your Sales Consultant.
This edition is aligned to the Precision Exams Marketing Fundamentals (400) and Marketing I (401) industry certifications.
ALIGNED TO DECA PERFORMANCE INDICATORS
In stock now!
Kaser’s
Sports and Entertainment Marketing, 5e New Edition
In stock Fall 2020!
Students explore marketing functions within the framework of Sports and Entertainment industries with decision-making activities involving social media, ethics, strategic planning, and more. Modern examples involving high-profile athletes, actors, and musicians keep student engagement high as they work through key marketing concepts such as customer service, messaging, marketing information management, economics, promotions, selling, business ownership, and career readiness.
This edition is aligned to the Precision Exams Sports and Entertainment Marketing (416) industry certification.
978-03571-24970 Student Edition
This edition is aligned to the Precision Exams Sports and978-03573-62570 Entertainment Marketing (416)(1-year industryaccess) MindTap certification.
More purchasing options available. Ask your Sales Consultant.
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Why Business Professionals Should Judge High School Competitive Events 3 Tips for Role Play Student Competitors from a Volunteer DECA Judge 5 CTSO Tips for Business, Marketing and Finance Advisors
Access our CTE Blog with a new DECA Prep Series • Why Business Professionals Should Judge High School Competitive Events • 3 Tips for Role-Play Student Competitors from a Volunteer DECA Judge • 5 CTSO Tips for Business, Marketing and Finance Advisors Access the series at: exploreinside.ngl.cengage.com/DECA
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