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GAME INFOGRAPHIC by: Hoang Nguyen


PROJECT STATMENT Background:

Gaming is a fast growing industry that makes a great impact in our society nowadays. Indeed, statistic states that 58% of American plays video games and each US game-playing household there are and average of 2 gamers. Due to that fact, ESA (Entertainment Software Association) releases a statistic summary of gaming every year to analyze how gaming affects our life.

Target Audience:

Statistic Analyzers, Video gamers, student who is researching for video game statistic.

Client:

The Entertainment Software Association (ESA) is the U.S. association exclusively dedicated to serving the business and public affairs needs of companies that publish computer and video games for video game consoles, personal computers, and the Internet. ESA offers a range of services to interactive entertainment software publishers including a global content protection program, business and consumer research, government relations and intellectual property protection efforts. ESA also owns and operates

Objective:

To inform and quickly deliver video game statistic to viewer in a pleasing way.

Application:

Print in poster size to display at thier convention Optimize the layout to display on thier website.


MOOD BOARD/INSPIRATION


TYPOGRAPHY Play Regular abcdefghijklmnopqrstuvwsyz ABCDEFGHIJKLMNOPQRSTUVWSYZ 0123456789 ,.;:“’?/\|[]{}~`!@#$%^&*()_–+=

Play Bold abcdefghijklmnopqrstuvwsyz ABCDEFGHIJKLMNOPQRSTUVWSYZ 0123456789 ,.;:“’?/\|[]{}~`!@#$%^&*()_–+=


COLOR PALLETE CMYK: 22 - 92 - 62 -12 RGB: 178 - 53 -55 HEX: #b23537

CMYK: 16 - 28 - 81 - 0 RGB: 217 - 178 - 81 HEX: #d9b251

CMYK: 73 - 27 - 45 - 3 RGB: 74 - 144 - 141 HEX: #4a908d


ILLUSTRATIONS

Women and Men % Graph 31% Women

19% Boy


FINAL DESIGN

Case study  
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