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Barefoot Running Magazine is the first of its kind. A free, online, quarterly publication, founded in 2009, it reaches a worldwide audience of runners, triathletes and fitness enthusiasts all hungry for information about this popular, alternative approach. Beginning as a humble newsletter directed towards barefoot runners, it expanded progressively to reach the demands of a wider audience, eager to maximize their performance through innovative methods and a fuller understanding of the human body and mind. Averaging 54,000 impressions per issue, Barefoot Running Magazine promotes the benefits of barefoot and minimalist running, dispelling the myths and highlighting the true nature of this approach that is here to stay. Barefoot Running Magazine was founded in 2009 by two movement therapists and barefoot runners, Anna Toombs and David Robinson. Initially a small newsletter for Barefoot Running UK, including nutrition advice, technical tips and product information and sent to subscribers as a PDF, the magazine is now well in excess of one hundred pages, with a high percentage of content, available for download via several different websites. Barefoot Running Magazine continues to gain momentum, each issue attracting more readers. With this increased popularity comes more interest from manufacturers who wish to see their products featured within the magazine pages; it also draws recognition from well-known sports people, securing interviews with the likes of ChiRunning founder, Danny Dreyer, British Olympic hero, Liz Yelling and barefoot running icon, Zola Budd.

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Barefoot Running Magazine has a select team of contributors writing columns on all manner of health and exercise topics, as well as a number of experienced barefoot and minimalist runners who thoroughly test and honestly review a whole range of products, including minimalist footwear, running clothing and running accessories.


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ADVERT TYPE

1 ISSUE

2 ISSUES (Less 10%) 4 ISSUES (Less 20%)

Adjacent to title page

£300

£270 (per issue)

£240 (per issue)

Back page

£300

£270 (per issue)

£240 (per issue)

Double page (inside cover)

£500

£450 (per issue)

£400 (per issue)

Double page

£300

£270 (per issue)

£240 (per issue)

Full page

£200

£180 (per issue)

£160 (per issue)

Half page

£150

£135 (per issue)

£120 (per issue)

Quarter page

£60

£54 (per issue)

£48 (per issue)

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We prefer high resolution composite PDF files, following these instructions:  All fonts need to be embedded or outlined  Files should be supplied as single pages and at the correct size  Where necessary, a bleed area of 3mm should be added to the trim size  We can also accept JPEG files. All images should be CMYK, the correct size and high resolution (300dpi)  We cannot accept artwork supplied as Microsoft Word, Publisher, Excel, PowerPoint or Corel Draw. Artwork from these applications should be exported as a PDF or the components supplied separately as text and images  Word documents are acceptable for the supply of text only.


1. Barefoot Running Magazine explores a concept that continues to gain interest worldwide, enabling you to reach a progressively larger audience. 2. Dynamic marketing – in addition to your placed advertisement, we offer reviews, press releases in our product news section and exposure at exhibitions/events as well as online via social media sites. 3. Limited advertising (only 20% per issue) for maximum exposure. 4. Each issue remains online, continuously attracting new readers. Issues can also be added to an individual’s “stack”, or downloaded to their own pc, so that a collection can be kept for future reference. 5. Barefoot Running Magazine is promoted at numerous events and exhibitions, such as the popular annual Running Show and London Marathon Expo. 6. Due to its online status, Barefoot Running Magazine reaches runners and athletes worldwide. 7. The magazine has a diverse readership, appealing to people of all ages, gender and background. 8. Advertising rates are competitive, giving you value for money and the opportunity to make money whilst supporting the running community. 9. There is a crossover from many other areas that all link back to barefoot and minimalist running, such as duathlon, triathlon, Crossfit, martial arts, dance and yoga, to name a few. 10. The magazine has a number of well respected, well known experts in their field who contribute their knowledge, plus a team of popular and experienced barefoot/minimalist runners producing thorough, honest product reviews.

info@bfrm.co.uk


Barefoot Running Magazine, TRC Publishing UK Limited, 21 Lyric Mews, Silverdale, London, SE26 4TD, United Kingdom info@bfrm.co.uk

Profile for Barefoot Running Magazine

Barefoot Running Magazine 2014 Media Pack  

Barefoot Running Magazine 2014 Media Pack  

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