David Borshell | Which Technologies Shaping the Future of M and E

Page 1

Which Technologies Shaping the Future of Media & Entertainment?


David Borshell When you look back in past few years, you will realize that streaming has grown enormously in 2018. And will continue to expand this year and beyond. In fact, streaming has become the primary revenue driver for both the music and the video says David Borshell. And fundamentally shifting the way individuals consume content. Along with this, it has also changed the way in which the business and entertainers provide entertainment to fans.


Here are technologies that will shape the future of M&E industries: • Cloud Technology – A progressively affordable elixir • Artificial Intelligence

• Media ERP – One software for the enterprise • Enterprise Video Management – A new approach

• Meta Data – A key to content discoverability


Cloud Technology – A progressively affordable elixir As cloud infrastructure is becoming more inexpensive, a huge number of M&E industries are looking forward to leverage profit of cloud. Moving over to the cloud also arise the requirement for organizing inventive software solutions that can handle dispersed workflows. These solutions are based on hybrid architecture. And let content owners retain their invaluable assets with them nearby, while applications will run on the cloud. This will ensure that the total cost of ownership is significantly reduced.


Artificial Intelligence The cloud which allows media enterprises to harvest a growing amount of data has laid a route for AI to penetrate the industry. Artificial intelligence is more than just a passing axiom. It will be a crucial driver for the businesses looking to further systematize their operation and create direct rapport with customers.


Media ERP – One software for the Enterprise The adoption of a single software will change the game in M&E tech space emphasis David Borshell. Media businesses are progressively realizing that local digital asset supervision systems across diverse departments only intensify costs and hinder efficiency. Therefore, companies are now switching to an enterprise extensive solution especially bespoke for the requirements of the M&E business. This, reinforced by a Hybrid Cloud platform that provides speed, steadiness, scalability and discrete systems. Actually, the augmented adoption of Media ERP will permit inside teams and outside vendors to flawlessly cooperate across geographies. Moreover, the software allows performing content operations like Localization from anywhere.


Enterprise Video Management – A new approach Today, videos have become the necessary medium for brands to engross present as well as future spectators. In fact, videos have been progressively used by the large organizations for corporate communication, training, sharing, knowledge and event streaming etc. In order to help the Media and Entertainment industry make the most of their video content, an innovative solution will emerge in the enterprise video supervision space. This will not only enable businesses to appropriately store, upload, review, package, and share their video assets, but will go a step further.


Meta Data – A key to content discoverability These days, the digital space is crowded with millions of videos. Hence, metadata has become a vital aspect of cataloguing as well as archiving of assets. As it ensures optimal discovery of content on search engines and also enables easy reuse of content.


Wrapping Up David Borshell has shared his opinion on how the technologies will shape the future of M&E industries. He is a senior executive and entrepreneur with more than 30 years of achievement in media and entertainment industries.



Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.