12 minute read
Opportunities
Opportunities
• Continue to strengthen HFA, look at state partnerships with large hv programs (create new or reengage others such as VA, TN) • UT Knoxville piloted a Fatherhood Curriculum that was designed to partner with home visitors using Growing Great Kids. They did their study, collected their Data, then the project got shelved. • Partnership with Lori Roggman, Gina Cook, and Mark Innocenti. They developed the
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HOVRS (Home Visitor Rating Scale). Lori also teaches home visiting college courses.
I would love to see a partnership with them to help evaluate our projects and see what new ways we can support home visitors that we might not be tapping into yet. • Opportunities to connect with Regional HS/EHS offices, state or regional DCBS offices, mental health associations, FRYSCs (especially for RISE), or even school system's for that matter. • Check in with our current partners to see what boards, coalitions, etc. that they are a part of that might benefit • Informational mailing campaigns that reach out to agencies in areas that we do not serve • Partnering somehow with WIC programs or other similar type agencies to reach more potential partners • Ounce of Prevention • Partner with higher learning institutes to get more exposure for the courses we create • Opportunities for students/adult learners to take our courses, rather than just home visitors • Partnering with Mental Health Services • Partnering with Family and Children's Services • Partner with experts who can help address relevant topics for online courses • When hiring, recruit individuals from HBCU's (Historically Black Colleges and
Universities) • Researchers • Child welfare/foster care systems • A community of practices and discussion board software company or companies • Opening up the market with the standalone products that have been and are in the process of being developed and launched • Mental and behavioral health services • Substance use recovery
Opportunities
• Parenting information provided directly to parents seeking out info • Early childhood programs in schools • Programs where families and children are being served in a residential setting. (Family Shelters, Domestic Violence Shelters, Addiction recovery programs where parents and children are being served.) • Specific partnerships may include Volunteers of America's Freedom House and Unity
House programs, Veterans Services, Center for Women and Families domestic violence shelter, residence and ChooseWell) Foster families, CASA programs • Explore ways to make our products available in digital presentations • Software or ITs programs to assess exiting and potential new customers' capacity and needs for professional development • Healthy Families • Research Partnerships with program • Zero to Three • First Focus on Children • HighScope Educational Research Foundation • National Black Child Development Institute (NBCDI) • Great Kids is nimble - we have an opportunity to respond to the field quickly with supports, etc. • Staying connected to what to push and how to shift are important, i.e. the Parents
Place newsletters. • Fatherhood engagement • Online learning for parents to access • Having some kind of Parent Cafe, or Home Visitor Cafe where home visitors could meet with a trainer/guide to discuss successes and challenges, sharing ideas outside of the training • NG changes all fall within the changes and trends in the fields • Already doing business virtually has given us an advantage this year as programs shifted to virtual visits • Our attachment focus is a strength that continues to pay off as research further highlights the critical role that early relationships have on our lives • Helping parents to make sense of their own attachment history • There is now a trend to provide virtual home visiting services and Great Kids is trying to create conversation guides that can be used in these situations
Opportunities
• Moving from in-person home visiting recently, programs were able to tailor our curriculum to this modality due to the flexibility in our content • Flexibility is a strength of the Great Kids curriculum • Virtual visits may be here to stay post-pandemic, so continued flexibility will be key • The field is shifting a bit in terms of "child welfare" and harm reduction • The child welfare system is and has been important, but also has caused trauma to communities, especially communities of color • Virtual learning • GK has thrived during pandemic times by showing up as a champion and offering our partners a choice for continuing training and offering support in a virtual format • One of GK's strengths is the ability to respond quickly to demands and needs • The world has been rapidly changing and Great Kids has been really effective at noting those changes and working through them • The importance of encouraging, supporting and partnering with parents to help them develop and nurture healthy relationships with their children • Movement toward virtual professional development • racial and cultural equity • the "competition" has larger budgets and more staff but that also might create some "slow response" for them at times • Supporting programs with possible threats to their funding or changing to the "model" of home visiting as a result of COVID • I am very concerned about home visitor confidence and the way that this could threaten fidelity • Learn more about funding opportunities • Threats may be funding shortages within our partnerships • Understanding the strengths and challenges of our competitors • Possible decline of home visiting services and investment due to the impact of
COVID in the long term. This presents us with the opportunity to diversify our customer base. • There may be opportunities to create products directly for parents, Child and Family
Services (i.e. foster families), the medical world (i.e. NICU staff), etc.
Opportunities
• COVID and its impacts has seemed to become a threat for all organizations.
However, using this time period as an opportunity to focus on creating lots of online learning options could be beneficial for us • I think this is also giving us an opportunity to explore other curriculum options and designs as we're becoming more familiar with what people need in the context of virtual home visiting, which will probably continue to be an option for some programs even after we put COVID behind us. • People are now even more connected through technology, so we could use this time period as an opportunity to highlight our presence on social media accounts. • Building a solid reputation in the field as research and evidence-based driven is crucial and is always a great opportunity... not just for GKI, but, ultimately, for the families and children being served. • Convert or transition our curriculum to e-publishing presentation • With virtual environments, we may need to increase our product diversification • Make parents be the end-users of some of our product lines • I think we have an opportunity to make our curriculum manuals more accessible through electronic means • The ever-growing presence of technology in childhoods, but also the lack of technology in low socio-economic schools and neighborhoods. This could be a chance to talk with home visitors/parents about the pros/cons of technology and promote positive parent-child interactions. • Financial issues for programs who typically invest in our programs, or for programs that don't have access to state and federal funding - could be an opportunity to leverage the nonprofit status to find sponsors to offset the investment so we can be generous with this life changing, world changing curriculum. Kind of like the Tom's or Bob's model... For every sale, we are able to give back to a program or organization serving families and children who couldn't normally afford these resources or experiences. • Virtual visits certainly are a challenge and helping programs navigate our materials for virtual visits is important most likely. • Continue to think about how to diversity our products that open all the lanes for new customers - not just curriculum customers. • Simplifying the seminar process - too complicated, too many emails • More tech support for success with supervisors
Opportunities
• COVID and its impacts has seemed to become a threat for all organizations.
However, using this time period as an opportunity to focus on creating lots of online learning options could be beneficial for us • I think this is also giving us an opportunity to explore other curriculum options and designs as we're becoming more familiar with what people need in the context of virtual home visiting, which will probably continue to be an option for some programs even after we put COVID behind us. • People are now even more connected through technology, so we could use this time period as an opportunity to highlight our presence on social media accounts. • Building a solid reputation in the field as research and evidence-based driven is crucial and is always a great opportunity... not just for GKI, but, ultimately, for the families and children being served. • Convert or transition our curriculum to e-publishing presentation • With virtual environments, we may need to increase our product diversification • Make parents be the end-users of some of our product lines • I think we have an opportunity to make our curriculum manuals more accessible through electronic means • The ever-growing presence of technology in childhoods, but also the lack of technology in low socio-economic schools and neighborhoods. This could be a chance to talk with home visitors/parents about the pros/cons of technology and promote positive parent-child interactions. • Financial issues for programs who typically invest in our programs, or for programs that don't have access to state and federal funding - could be an opportunity to leverage the nonprofit status to find sponsors to offset the investment so we can be generous with this life changing, world changing curriculum. Kind of like the Tom's or Bob's model... For every sale, we are able to give back to a program or organization serving families and children who couldn't normally afford these resources or experiences. • Virtual visits certainly are a challenge and helping programs navigate our materials for virtual visits is important most likely. • Continue to think about how to diversity our products that open all the lanes for new customers - not just curriculum customers. • Simplifying the seminar process - too complicated, too many emails • More tech support for success with supervisors • More support for home visitors who may have no internal mentorship
Opportunities
• Opportunities for our customers to have more connections with Great Kids • Digital curricula offerings • Stop gap for Preschool partners • More support for those who are transitioning from Classic to Next Generation • Our virtual trainings need more face to face time with the trainers • Guidance with virtual group settings • Support with how to use Next Generation in a virtual setting • A curriculum for families with substance use disorders is needed • As we battle COVID and face a new mental health crisis, I wonder if there is a need for helping home visitors better understand their role in supporting families with mental health • Improve on our supervisor/coach support • Racially, ethnically, and culturally diverse customers/representatives should be more involved in the conversation/planning for all aspects of the business • Offering other languages (French etc.) • Customized seminar registration platform integrating contracts, registrations, payment, satisfaction surveys, etc. • Launch a GK App to make our information and products available on the go digitalize our products • Fatherhood engagement • Engage families that may not be served by programs • Provide opportunities for middle- and upper-class families to get services • We need to build empathy from the ground up and from the sky down. • Offering other e-learning courses such as promoting staff wellness, supporting
Supervisors, and supporting families living in recovery • Materials specifically for children with developmental or physical disabilities or children that have a life-threatening diagnosis of some sort • Ways to support the family unit amidst a crisis • An online course for home visitors and/or parents of developmentally disabled children to help them learn how to engage and thrive and maybe connect them with resources for support
Opportunities
• There is a lack of curriculum that supports parents who have open case plans with
Child Protection. I wonder if there could be an opportunity for us to create a curriculum that guides parenting groups or individual parents with transitioning as they work to meet their case plan and reunite with their children. • Standalone products are incredibly important, especially since GKI is a reputable and strong presence, especially in-home visitation and head start. • Wraparound virtual trainings are crucial in order for folks to be able to begin to do their work If GKI can fill that gap at a reasonable cost (perhaps a package deal or something along those lines), that could be one of the many ways to help these fields get what they need for staff in a quicker way - versus having to develop them themselves and/or taking the time to find good, research and evidence-based services to fill this gap. • Foster care and reunification services - providing curriculum for those who visit with parents that may not have custody of their children. • Free or low-cost videos/trainings/documents for parents/soon-to-be-parents. (Not directed necessarily at home visitors). • Grandparents need this stuff! There could be great changes for parents and their grown children and grandchildren by having this available for grandparents to go through • The number of foster parents, grandparents raising grandchildren, etc.. is pretty huge, if they are not receiving services because they are "off the books" it could be a real game changer for them. • The curriculum has the seeds for a leadership movement - personal and professional development tenants based on this work. Growing Great Leaders.
Growing Great Teams. Growing Great Organizations. The opportunities are endless to extend the benefits of this work to others. Who doesn't need pause and repair in their life or work? • Build an educational platform for providing continuing education and providing skill-building opportunities for core competencies. • Public health nursing nationwide. Home visiting program widespread in China.
Opportunities
• Public health nursing nationwide. Home visiting program widespread in China.
Other home visiting programs throughout the world who might benefit from the products of GKI. • Interested in a more assertive or planned partnership with Healthy Families America.
Also exploring a strategic approach to working with the public sector (child welfare services; childcare services; foster care prevention services). • the building of home visiting programs in other countries...the threat is that they become the global model. the opportunities are many if GKI partners with them in some manner. • The trend towards apps and different ways that home visitors interact with families assuring that the Great Kids curricula can be effectively used/delivered that way • funding may become an issue for many state/local agencies that use GKI's programs. GKI is in a good position to adapt to these changes • Not all families are not being served by home visitors. Perhaps there is a way, through a nonprofit or foundation, to get funding for home visitors, or funding to provide GKI materials or training needed to groups that can’t afford it.
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