IT ALL STARTED WITH A NAME: How the Neighborhood line began

IT ALL STARTED WITH A Name Above: the evolution of the Myers Park candle, from past to present

Known for its picturesque tree-lined streets and palatial estates, the Myers Park neighborhood epitomized effortless elegance and class -- the same attributes that we wanted to embody in candle form. So, when we poured our very first batch of candles in 2011, we named them after Myers Park. The name wasn’t just a nod to a cool neighborhood in our hometown; it was our way of elevating a small product into a larger experience.

It was a simple concept, but it clicked. Myers Park candles were flying off the shelves, and soon we were fielding requests for candles named after other neighborhoods around Charlotte -- first Dilworth, then Plaza Midwood and South Park. And just like that, the Neighborhood Line was born.

Today locally-inspired iterations of the Neighborhood Line can be found across the country, and our original Myers Park candle has been reimagined from San Diego to Martha’s Vineyard and beyond.

Our little candle collection has grown into something greater than we ever could have imagined, but we still see each candle’s name as part of a greater experience. That’s why we want to inspire our retail partners to choose names that will resonate with their customers. There are lots of ways to get creative with candle names for your collection, but we think the best place to start is at the very beginning: telling the story of home.