The Daily Front Row

Page 33

PLANET

LNA

PLANET

LAUREN GROSSMAN, PRESIDENT What’s new for your brand this season? A minimal all-black look in washable ponte fabric. Who are you designing for? I design for real women with real figures. Our customers are in their forties, fifties, sixties, and up.

LNA

LAUREN ALEXANDER, CREATIVE DIRECTOR What excites you most about the Fall lineup? Animal prints are by no means new, but we’re doing our first cheetah print. Something that simple takes more time to perfect. Animal prints can go south quick! What’s your best booth strategy? Two things we always need: a comfortable seating area and water. Placement of your booth, your real estate, matters, just as much as who your neighbors are!

GOTTEX STUDIO

THREADS OF PRIVILEGE

GOTTEX STUDIO

NICOLE ATIAS, DIRECTOR OF SALES Do you have any Coterie traditions? We like to come together as a team the night before for a nice dinner. It really sets the tone for the event! What are your Coterie must-haves? Life Savers, Reese’s, Starbucks, and Adidas NMD sneakers.

THREADS OF PRIVILEGE

MARCUS LEMONIS, CO-FOUNDER Congratulations! This is a brand-new line… Yes! Threads of Privilege is a new line of streetwearinspired, elevated cashmere: hoodies, pullovers, track suits, and accessories. The first pieces include everything from monochromatic oversize streetwear staples to contemporary graphic knits. What pieces are you most excited about? Our “Privilege” sweater, which pays homage to the brand by spelling out the word around the entire neckline.

WILT WILT

ROXANNE HEPTNER, DESIGNER & FOUNDER What makes for a successful Coterie booth? Placement. It’s important to be placed where the energy is positive! What’s your Coterie tradition? Lisa Wurtzel, my New York representative, always brings us PB&J sandwiches. ß

FA S H I O N W E E K D A I L Y. C O M


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