2010 SUGOI Spring/Summer Catalogue

Page 1

CUSTOM.SUGOI.COM

SUGOI’s head office is based in Vancouver, British Columbia, and employs 230 people. Our building’s parking garage can house only 7 cars, but the lot is never full. Our bike locker, however, is always packed. The vast majority of our employees bike, walk, or take public transit to work each day. As we move forward, we are continuously making changes in our workplace to become a greener company. From the simplest things, like changing to recycled paper in our restrooms, to larger corporate changes, like printing our catalogues on FSC certified paper (www.fsccanada.org), SUGOI and its staff are dedicated to reducing our carbon footprint.

workbook

spring 2010

americas

toll free phone: 800.432.1335 toll free fax: 800.864.7646 phone: 604.875.0887 fax: 604.879.9106 144 East 7th Avenue Vancouver, B.C. Canada, v5t 1m6

europe and u.k. toll free phone: 00800.4321.3350 toll free fax: 00800.8647.6461 phone: +1 604.875.0887 fax: +1 604.879.9106

international phone: +1 604.875.0887 fax: +1 604.879.9106

spring 2010 workbook


SUGOI Comfort System As every athlete’s body requires different layering for ultimate comfort, protection, and performance, SUGOI has taken a back-to-basics approach with the SUGOI Comfort System. This system works from your skin to the outer surface of your apparel, and provides an optimal climate for your body, balanced temperature regulation, maximum comfort and performance that can be personalized for each individual.

S1

Bust & Cup

Actively transfers perspiration without dehydrating the skin; close-fit comfort and unrestricted freedom of movement.

S2 Insulation

Regulates core temperature – whether in hot or cool weather – ensuring the best possible thermal balance of the body.

EQUIPMENT CULTURE

Womens Mens

bike

Mens Womens

20 42 48

EQUIPMENT CULTURE 52 62

EQUIPMENT CULTURE EQUIPMENT CULTURE

72 80

shells

Womens/Mens

32

layering

Womens/Mens

38

tri

accessories

S3

S3+Protection +

merchandisers

LAYER

2XL

3XL

32.5” / 83 cm

34” / 86 cm

36” / 91 cm

39” / 99 cm

42” / 107 cm

44” / 112 cm

30B - 32A

32B - 34A

34B - 36A

36B - 38A

38B - 40A

40B - 42B

25.5” / 65 cm

27” / 69 cm

29” / 74 cm

32” / 81 cm

35” / 89 cm

37” / 94 cm

Laguna

Sapphire

Midnight

Tank Green

Lime

Apple

Hip

35.5” / 90 cm

37” / 94 cm

39” / 99 cm

42” / 107 cm

45” / 115 cm

47” / 119 cm

(LAG)

(SPH)

(MID)

(TGR)

(LME)

(APL)

Inseam

28.5” / 72 cm

29” / 74 cm

30” / 76 cm

31” / 79 cm

31.5” / 80 cm

32” / 81 cm

MEN

XS

S

M

L

XL

2XL

3XL

Chest

35” / 89 cm

37” / 94 cm

39” / 99cm

41” / 104 cm

44” / 112 cm

47” / 119 cm

49” / 124 cm

Waist

28” / 71 cm

30” / 76 cm

32” / 81 cm

34” / 86 cm

37” / 94 cm

40” / 102 cm

42” / 107 cm

Hip

34” / 86 cm

36” / 91 cm

38” / 97 cm

40” / 102 cm

43” / 109 cm

46” / 117 cm

48” / 122 cm

Inseam

30” / 76 cm

31” / 79 cm

32” / 81 cm

33” / 84 cm

34” / 86 cm

34.5” / 87 cm

35” / 89 cm

Imperial

Magenta

Chili Red

Grapefruit

Garnet

Canary

(IPL)

(MGN)

(CHI)

(GTP)

(GNT)

(CNY)

26

28

30

32

34

36

38

40

Chest

30” / 76 cm

31” / 79 cm

32.5” / 83 cm

34” / 86 cm

36” / 91 cm

38” / 97 cm

40” / 102 cm

42” / 107 cm

Waist

23” / 58 cm

24” / 61 cm

25.5” / 65 cm

27” / 69 cm

29” / 74 cm

31” / 79 cm

34” / 86 cm

37” / 94 cm

Hip

33” / 84 cm

34” / 86 cm

35.5” / 90 cm

37” / 94 cm

39” / 99 cm

41” / 104 cm

44” / 112 cm

47” / 119 cm

Titanium

56.5” / 144 cm

58” / 147 cm

60” / 152 cm

62” / 157 cm

64” / 163 cm

66” / 168 cm

68” / 173 cm

(CCT)

(TTM)

White (WHT)

55” / 140 cm

Gunmetal (GNM)

Concrete

Torso

Black (BLK)

Supernova (SNV)

28

30

32

34

36

38

27-29” / 69-74 cm

29-31” / 74-79 cm

31-33” / 79-84 cm

33-35” / 84-89 cm

35-37” / 89-94 cm

37-39” / 94-99 cm

XS

S

M

L

Womens:

35-37

38-40

41-43

11-13

86

Mens:

-

38-40

41-43

S1

Womens:

5.5-7.0

7.5-9.0

9.5-10.5

Mens:

-

5.5-7.5

96

8-10.5

100

S1

114

S3

118

WEATHER PROTECTION

GobiLite Gobi FinoLite

Helium

FinoTech Piston 140 Piston 200

MicroFine

FinoCarbon

Europe

S3

HexLite Hydro-Shifter

Mobil Carbon

Helix NeoTech Wallaroo 170

116

UNISEX

SHELL

MOISTURE TRANSFER

S2

S3+

FinoTherm Wallaroo 290 MidZero

Majik Shell Resistor Firewall 220

SubZero

North America

Fabric Icons

FALL

S

M

L

XL

Europe

40 - 42

42 - 44

44 - 46

46 - 48

North America

7 - 8.5

8.5 - 10

10 - 11.5

11.5 - 13

XS

S

M

L

XL

-

6.5”-6.75”

44 - 46

46 - 48

-

GLOVES WOMEN MEN

Breathable

Moisture Transfer

Warm Wick

Wind Resistant

Perméable à l’air

Transfert del’humidité Feuchtigkeitstransfer

En tissu chaud favorisant l’évaporation Warm und schnell trocknend

Atmungsaktiv

Water Resistant

Water Proof

Résistant au vent

Résistant à l’eau

Imperméables

Winddicht

Wasserabweisend

Wasserdicht

44-47

BOOTIE UNISEX

HydroLite

Wallaroo 210

INSULATION

John Kelly (and Shawn O’Connor)

XL

SOCKS

Cannondale, GT Bicycles, Diadora, Smith Sport Optics, Catlike, Bicycle Sports Pacific, The Bike Barn, Smith + Co, Sammy the Lab, Avia and La Sportiva

Photo Credit:

L

Waist

Waist

Firewall 320

Special thanks to:

M

MEN

A combination of layers that provide superior protection under any sort of weather conditions.

S3+

pop

S

WOMEN

Provides good protection against the elements and allows air circulation, promoting optimal breathability for thermal regulation of the body’s temperature.

S2

fabrics

XS

SWIM

Protection

MOISTURE ACQUISITION

timex

8

PROTECTION

RUN

4

+

Womens/Mens

PROTECTION

COMPRESSION

WOMEN Chest

Moisture Acquisition

spring 2010 colors

SIZING

Anti-Odor

Wool

Compression

Reflective

Wired

Propriétés Déodorantes

Laine

Compression

Réfléchissant

Branché

Anti-Geruch

Wolle

Kompression

Reflektierend

Verkabelt

Fit Icons

-

16.5-17 cm

17-17.75 cm

17.75-18.5cm

-

7.5 “- 8”

8“ - 8.25”

8.25”-8.5”

8.5”-8.75”

8.75”-9.25”

19-20.25 cm

20.25-21 cm

21-21.5 cm

21.5-22.25 cm

22.25-23.5 cm

Mens Fitted

Womens Fitted

Mens Semi Fitted

Womens Semi Fitted

Mens Relaxed

Womens Relaxed

Hommes Ajusté

Femmes Ajusté

Hommes Semi-ajusté

Femmes Semi-ajusté

Hommes Coupe Relaxe

Femmes Coupe Relaxe

Eng anliegend für Männer

Eng anliegend für Frauen

Figurbetont für Männer

Figurbetont für Frauen

Relaxter Style für Männer

Relaxter Style für Frauen


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