5 Anywhere, Any-Way Shopping As e-commerce and brick-and-mortar retailing integrate and overlap, shopping will entail simply clicking—buying products from a PC or mobile device—and then collecting the order at a physical location or having it immediately delivered. Multichannel buying will be faster and more streamlined, with less time in lines and shorter waits for online shoppers. Some supermarkets are setting up displays where shoppers scan QR codes for the items they want, then have them delivered or pick them up in-store. We’ll also see click-and-deliver for in-store shoppers who want different sizes, shorter waits or less heavy lifting. BACK TO 100
100 Things to Watch in 2012
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