Too often, people fall in line with unconscious standards that are subtly promoted by the subgroup they follow. They dismiss others based on unspoken ethos and close the door on artists and genres not “accepted” in that tribe. The mission of Content Magazine/SVCreates is to bridge that divide; we provide a platform for all spectrums of our community to be represented. As the reader of this profiles magazine, you will not get just “high society pages” or just underground culture. We believe the beauty of community is in the nuances of diversity. I hope that the individuals we have in this issue challenge you to learn and appreciate people who may not fit into your typical circle. Whether that is “traditional” or “alternative,” either way, you will be – I believe – enriched by learning about the people who are creating and making that might not be in your original style or preference. May you grow in valuing all those that are around you as you read these Profiles.