A R T B L E N D E R // WINSTON TSENG
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ight now you might not know who Southern California’s Winston Tseng is, but you’ve probably seen some of his graphics for Enjoi [enjoico.com] and laughed your guts out. His path into the world of skateboarding hasn’t been the most usual, especially since his degrees from UC Berkeley are in mathematics and economics. After graduating university he didn’t get a job related to either of them, but instead landed a job as a graphic designer for Popwar in 2004.
clockwise from top left:
Enjoi “Jock Empathy” tee graphic Enjoi “Dog Meats” deck Enjoi “Cat Collage” deck Enjoi “Puppet” deck Enjoi “Kitten Dreams” deck Popwar “Wigs Out” deck series Enjoi “Corporate Pig” Bearbrick toy Enjoi “Popper” trucker hat 20
Concrete skateboarding
From there he moved over to Enjoi where he collaborates closely with Matt Eversole and the team. The images Winston creates are a slightly twisted, yet humourous and critical view of American culture. His simple and bold style of drawing meshes easily with Enjoi’s visual identity.
Winston made the move over to New York City a few years back, and is one of the very few full-time skate artists that avoided back-room relegation in some cookie-cutter office building. Although his parents hoped he would become commercial banker or a trader on Wall Street, his art and cynical attitude about skateboarding are paying dividends.
—Randy Laybourne
winstontseng.com
“Working with Winston can be difficult; he’s punched me in the face a few times. If I would’ve known he was trained in Taekwondo I probably wouldn’t have hit on his girlfriend, and I definitely wouldn’t have told him he used the wrong colour on a deck graphic.” –Matt Eversole, Enjoi Brand Manager