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3 1 Franca Sozzani, editor-in-chief of Vogue Italia 2 & 3 Vogue Italia covers 4 The Dubai Mall
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The Vogue Fashion Dubai Experience In partnership with Vogue Italia, the Vogue Fashion Dubai Experience promises to be the largest international fashion event of its kind wit h more than 250 par ticipating brands. Not only will the glittering gathering showcase the latest catwalk trends, but it will also present an invaluable mentoring opportunity for emerging designers to learn from the best in the business. Franca Sozzani, editor-inchief of Vogue Italia will be on hand to impart expertise to budding designers. Meanwhile, a gala dinner with high-profile local and international attendees will raise funds for Dubai Cares. The respected initiative, founded by HH Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President, Prime Minister and Ruler of Dubai, raises funds to help impoverished children around the world. “The Dubai Mall is a fashion world. Vogue Italia is the fashion magazine. To produce an event together means to welcome everyone who loves fashion and also to give an opportunity to young talents to show their creativity. This event has another aim too and that is to raise funds for Dubai Cares, one of the most internationally recognised organisations in helping children for education and health. We are really delighted to participate in such an incredible project and to underline how much The Dubai Mall and Vogue care about creativity and social opportunities,” says Sozzani. Mohamed Alabbar, chairman of Emaar Properties, adds: “The Vogue Fashion Dubai Experience will be the most definitive fashion celebration in
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The choice of Vogue Italia to host the event in the city and at The Dubai Mall is a strong declaration to the global fashion circuit that Dubai has indeed arrived the city, with the world’s leading names in the industry joining hands for a true celebration of the best in fashion. Today, Dubai serves as the undisputed style capital of the region. The choice of Vogue Italia to host the event in the city and at The Dubai Mall is a strong declaration to the global fashion circuit that Dubai has indeed arrived. By raising funds for Dubai Cares, the event underlines the strong societal role that the fashion industry can play.” Tariq Al Gurg, chief executive officer, Dubai Cares, adds: “Our collaboration with Vogue Italia shows how fashion has global advocates who are passionate about what they do and keen to give back to the international community.” At the heart of the exciting event will be a fashion show to unveil collections from a host
of international designers at The Dubai Mall’s Fashion Catwalk. Multimedia displays positioned throughout the mall will showcase the best of the fashion shows which more than 40,000 visitors who are expected to attend. A special highlight will be a stunning exhibition in the Grand Atrium of 50 Vogue Italia magazine covers detailing a history of fashion across the decades. The atrium will also host an haute couture showcase incorporating international fashion icons such as Dolce & Gabbana, Chanel and Dior. The creativity continues with specially created displays in boutiques and stores, which are also offering special promotions, throughout the mall. When: October 10 / Where: The Dubai Mall How much: Admission free / Contact: thedubaimall.com
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