COMMUNITY ADVOCATE • Friday, June 25, 2021 • 21
COMMUNITY BUSINESS
Dr. Novikov Wellness and Skin Care focuses on healing one patient at a time By Vicki Greene Contributing Writer
ized physician assistants are a part of the provider team.
NORTHBOROUGH – Exceptional quality of care, outstanding healing outcomes, and quick access to providers are all part of the experience as a patient at Dr. Novikov Wellness and Skin Care. The practice, founded by Dr. Mikhail Novikov in 2018, is located at 318 Main Street, Suite 165 in Northborough. Novikov brings over 20 years of experience to his patients. The practice specializes in complete wound care and dermatologic care, including surgical dermatology procedures. A variety of conditions are treated, such as skin biopsies, excisions of cysts and lipomas, and treatment of pressure ulcers. In addition to Novikov, another surgeon and two special-
Patients benefit from bedside wound care In addition to treating patients at the office, Novikov has built partnerships with longterm care and rehabilitation facilities throughout Massachusetts and New Hampshire. Patients are assessed, diagnosed and treated at bedside during weekly visits, which is a unique aspect of the practice. Dr. Novikov Wellness and Skin Care’s healing rates are about 50 percent better than the national average. In addition, patients who are elderly or experiencing mobility issues can avoid stressful and costly hospital visits by receiving care without leaving the facility.
UniBank to sponsor WooSox fireworks displays REGION - UniBank recently announced, along with the Worcester Red Sox, that it will bring 12 fireworks displays to the Red Sox’s Polar Park. These displays will follow all Friday night home games, in addition to games on July 3 and 4. “We are extremely proud to be a Founding Partner of the Worcester Red Sox, and especially pleased to be the presenter of this great tradition of post-game fireworks,” UniBank Chief Executive Officer Michael Welch said in a press release announcing this news. “UniBank Fireworks Nights are certainly great entertainment for the fans at the game, and we expect hundreds of thousands of people will see the displays from their homes or in gathering spots around Worcester,” he added. “Doing something special for the city was paramount in our decision to sponsor these games.” UniBank is a full-service, mutually-owned community bank with branches in Grafton, Shrewsbury and 11 other locations throughout Central Massachusetts.
Dr Mikhail Novikov has been a practicing surgeon for more than 20 years.
Dr. Novikov’s commitment to patient care and building relationships Novikov’s career path to medicine began at age 16, while volunteering at a hospital near his hometown in Russia. The experience of having people recognize him around town and express appreciation for his help while hospitalized has been the
foundation of how Novikov has practiced medicine throughout his career. Building trust and positive relationships with each of his patients has always been a priority. Patient testimonials demonstrate the commitment, professionalism, and skill of the providers.
Convenient, expedited appointments are available One key message from Novikov is the importance of seeking treatment by a wound care specialist if a wound is not healing within four weeks. “Seeking proper care and treatment earlier results in better outcomes for the patient,” he said. “There are no benefits to waiting. Our mission is to prevent unnecessary hospitalization and to provide safe, thorough and convenient care for patients.” Patients who are experiencing a specific skin concern who prefer to be seen quickly are typically able to secure an appointment withing a week of calling. Same-day appointments may be offered for acute and chronic conditions. View additional information on Dr. Novikov Wellness and Skin Care at www.northborodoctor.com or call 508-936-1657 for an appointment.
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