Pink Cadillac!
LOCAL INDEPENDENT BUSINESSWOMAN EARNS COVETED MARY KAY PINK CADILLAC IN RECOGNITION OF OUTSTANDING BUSINESS PERFORMANCE
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n honor of her business achievements, Lisa DeLucia of Holmdel, has earned the use of the exclusive Mary Kay pink Cadillac, an iconic symbol of success, and the most coveted incentive awarded by Mary Kay. The new Cadillac comes in pearlized pink – a color unique to the Mary Kay Career Car Program. In keeping with Mary Kay’s preeminence as a leader in providing women with an unparalleled opportunity and desirable business incentives, Mary Kay Inc. continues to upgrade the options available to star performers in the independent sales force. DeLucia has chosen the 2012 Cadillac SRX. Mary Kay Independent Sales Directors who earn the use of a pink Cadillac can choose from the CTS and SRX models. Mary Kay
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career car qualifiers also have the option of selecting cash compensation in lieu of the car. Currently, more than 7,300 Mary Kay independent sales force members have qualified for career cars, with more than 1,400 of those being pink Cadillacs. Since the program’s inception in 1969, more than 120,000 independent sales force members have either qualified or re-qualified to earn the use of a Mary Kay career car. “The Career Car Program provides the independent sales force the opportunity to earn the use of a visible symbol of success,” said Darrell Overcash, president of Mary Kay Inc. U.S. “Each car in this exciting incentive program reflects the hard work, determination and professionalism of the independent sales force. The coveted pink
Cadillac is the ultimate, most recognizable symbol of achievement.” Ms. DeLucia began her Mary Kay business as an Independent Beauty Consultant in 1993 and as a direct result of her accomplishments, became an Independent Sales Director in 1994. As an Independent Sales Director, she chooses to provide education, leadership and motivation to other Mary Kay Independent Beauty Consultants and offers her customers high-quality Mary Kay® products. Above: Ms. DeLucia took delivery of her new Cadillac, her 10th Mary Kay career car, at Gold Coast Cadillac. Independent Sales Directors earn the use of Mary Kay career cars by demonstrating their outstanding business and leadership skills.