Key Actions

Develop A Downtown Jackson Transportation Management Association

• Fund a study/process to create a business and strategic plan for a Jackson TMA.

• Focus on uniting businesses around mitigation of other impacts of traffic congestion on employees.

• Consider organizing carpool/vanpool usage to mitigate congestion caused by Snake River Bridge renovation as a pilot project for the TMA.

• Consider TMA role in advocacy for parking management, promotion of travel options, education and promotion of START bus use, development of new commuter travel options, and working with the travel and tourism industry partners to reduce impacts of visitation.

Implement Downtown Jackson Paid Parking

• The Town of Jackson should implement Jackson Downtown Parking to price onstreet parking in the Short-Term Parking Zone as an easy way to reduce vehicular travel in this congested zone.

• Consider using the TMA to guide the use of parking revenue and programming to increase travel options and incentives (see Parking Benefit District recommendations in Town parking plan).

Jackson has an astonishing 27 parking spaces per household.

For every acre of land in Town, there are 54 parking stalls and 2 households.

Thoughtful parking management, including paid parking Downtown, will help better use the massive amount of parking already in place.

53.8

Visitors to Breckenridge are encouraged to visit without a car, even before they leave home.

Explore Options For Fare Free Transit

• Pilot fare free transit in the Highway 22 corridor during the Snake River Bridge construction period. This would provide an opportunity to increase ridership, build long-term customers, and provide important traffic mitigation during the bridge construction period.

• Work with the newly formed TMA and businesses to consider how to make commuter services fare free permanently.

DEVELOP A “VISIT JACKSON HOLE CAR FREE” CAMPAIGN & SERVICES

• Travel and Tourism should focus on mitigating impacts of high visitation to align with investment in programming that encourages car-free visits.

• Emulate information campaigns such as Breckenridge’s No Car? No Problem! Campaign and excellent online information

• Use the TMA structure to work with private lodging providers to increase access to e-bikes, encourage short-term car rentals, and promote transit.

• Expand START bus services to include shuttles for hiking, biking, and floating. Bend, OR has a popular “float shuttle".

Provide Airport Transit Or Shuttle Service

• Consider START bus airport van service, including opportunities to expand use of on-demand fleet vehicles to serve the airport.