32 • The Columbia Valley Pioneer
August 14, 2009
Endeavor Fitness promises results By Cayla Gabruck Pioneer Staff
Brandon Bloom and Jolaine Undershute of Invermere are operating a business called Endeavor Fitness that promises results. “It’s training for life,” Brandon said. “You never know what you’re up against, you never know what’s around the corner – this prepares you for anything.” By implementing “CrossFit” methodology into every workout, Brandon and Jolaine are committed to improving the fitness level of all their clients. CrossFit is a method of training designed to enhance an individual’s competency at all daily physical tasks. Unlike other workouts, CrossFit is a type of training that does not use machines. Working out with a trainer, people use free weights and a variety of exercices. The exercices work 10 athletic domains: cardiovascular/respiratory endurance, stamina, strength, flexibility, power, speed, agility, balance, coordination, and accuracy. Both Brandon and Jolaine are certified level one CrossFit trainers, but their passion for fitness didn’t start there. Jolaine, 38, was named champion at the British Columbia Amateur Bodybuilding Association Western Canadian Championships in 2006, and in 2007 she received a silver medal in the British Columbia Amateur Bodybuilding Association provincial championships. Before moving to the Columbia Valley last year, Jolaine lived in Vancouver, where she was employed as a district manager for a Owners of Endeavor Fitness Jolaine Undershute and Brandon Bloom, both retail chain. certified CrossFit trainers, are committed to helping their clients see results. Brandon, 28, has been a personal trainer Photo by Cayla Gabruck in the Columbia Valley for three years, but
he has been weight training for 13. Prior to moving to Invermere in 2003, he graduated from Thompson Rivers University in Kamloops as a meat-cutter. It is no surprise that the two met for the first time at Valley Fitness Centre in Invermere. “At the time I was living in Brisco and driving in every day to work out,” Jolaine said. “Brandon stood out to me because of his unique training approach and his dedication.” United by their passion for fitness, it wasn’t long before the couple began training together, challenging each other in their workouts. The two teamed up in April this year to form Endeavor Fitness. By helping clients to improve their fitness, Jolaine said, the business is also helping them improve their overall quality of life. “No matter what else is going on in your life, if you take care of yourself it is a source of strength for everything else that you do,” she said. Brandon added, “There is not one aspect of your life that fitness will not improve.” Since the inception in the spring, the couple said that Endeavor Fitness has been very successful and well-received. “So many of our clients have come back to us and said that they love it – they are feeling stronger, losing weight and improving their general well-being,” Brandon said. Endeavor Fitness also offers one-on-one training, two-on-one training and group training. This fall they will offer classes in the Manulife Se training facility next to Kicking Horse Café. Manulife Se For more information, call 250-342Manulife Se 5856, 250-688-0783 or email endeavorfitness@live.com.
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