Love, recognition and appreciation

Many years ago, I remember hearing this question posed to a group of people going through some training, “How often should you tell your spouse that you love them?” Take a moment to consider what your response might be, and I will share the answer a little later in this column.

In speaking with a friend of mine who is a salesperson, he shared with me that he recently lost one of his best accounts. When I asked him what happened, he didn’t blame his company, the competition, the economy or anything else. He took full responsibility for not paying enough attention to them once the agreement was signed, he took the relationship for granted, never showing the customer how grateful he was that they trusted him with their business.

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ERIN FRANKS Production Manager efranks@coloradocommunitymedia.com ere is another story that I will share that came from a woman I know that I think we can all relate to. As she re ected on her relationship with her daughter, she said that she thought she was doing everything right when it came to raising her daughter, but like most of us parents who are far less than perfect, we miss things along the way. Her daughter grew distant and started making bad choices relative to the friends she was hanging around with. e woman said the one thing she could have done better is letting her daughter know just how much she loved her and appreciated her. Even though she did say those things, she felt like maybe it wasn’t enough.

Do you have your answers ready to the question of how often we should tell our spouses that we love them? e answer is this, before someone else does.

How often should we tell or show our customers how much we love and appre-

SEE NORTON, P13

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