The Butler Collegian Media Kit, 2010-11

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the butler

COLLEGIAN BUTLER UNIVERSITY

ESTABLISHED 1886

INDIANAPOLIS, IN

2010 MEDIA KIT AD MANAGERS: LAUREN FISHER & ERIN HAMMERAN P: 317.940.9358 | F: 317.940.9252 | ADVERTISING@BUTLER.EDU


>>ABOUT US

The student voice of Butler University The Butler Collegian, established in 1886, is an award-winning, controlled-circulation newspaper produced by the student journalists of Butler University. Every Wednesday, 2,500 papers are distributed across campus and another 100 are mailed out by subscription. In the summer of 2010, both the print and online editions of the newspaper underwent a dramatic facelift and technical upgrade. Butler University is an independent, co-educational, liberal arts university located on the northwest side of Indianapolis, just minutes from downtown, Broad Ripple, Nora and Keystone/Castleton areas. The university has more than 4,500 students representing a wide variety of interests and needs. Butler is also home to more than 140 student organizations. Please contact Ad Managers Lauren Fisher or Erin Hammeran for further information at 317.940.9358 or by e-mail at advertising@butler.edu.

Read us in print at and around Butler University/Broad Ripple or online anytime at TheButlerCollegian.com.

D E P M A V E n

itio d e t n i r p weekly

R

&

online edition

2010-2011

RENOVATED


new look,same values. Updated Print & Online Editions

BRAGGING RIGHTS (2009, ICPC, Division II)

1st PLACE -Best News Feature Series -Best Non-Deadline News Reporting -Best Stand-Alone Section -Best News Feature -Best Single Issue -Sports Feature Writing -Best Breaking News Reporting 2nd PLACE -Newspaper of the Year -Best Sports Photo -Best News Feature 3rd PLACE -Best Sports News Story -Best Illustrations -Best Front-Page Design -Best Staff Editorial

the butler

VOL. 125 ISSUE 1 ESTABLISHED 1886 INDIANAPOLIS, IN

COLLEGIAN THE BUTLER UNIVERSITY STUDENT WATCHDOG | WEDNESDAY AUGUST 25, 2010 | WWW.THEBUTLERCOLLEGIAN.COM

High: 71° | Low: 58°

New class biggest in ten years Application expectations for 2011-12 school year high BY ARIKA HERRON acherron@butler.edu | editor

Licimilibus simus provit, non et ut iumque omnihicium rest, quodit volupitem re nonsere eaquos ra sit dollore per­ ferum quatem lant eum voloriam facepedignat minis molecaeped eum dus, tem estiunt urepro es a sundit es dis solup­ tatum eaquis abo. Ut vel id molore denimus eum num veritib uscilis quiae velitatemodi rem. Dit dolut eum dio tem lis ex­ cerunt, simin reperecae sedit ilis eum incimpel min natem ium haria qui nonsequ ossimus porem es iderumquas accum, quas eum que mi, sint as aut utatur, que occa­ borem hit volorumquos as volluta tionsequi volo blaborum et aut pratint eum esed est, od quatqui atibus. Nam soloriorisci cus et duntibus molliqui qui si tem que iderfer emquam volore, id quia sin cupis et dentur mint­ ionsed quam id ut ali­ bus enimodit alitia vero enition es aut quiaept aquiam sunt, ut invele­ nis quiaspi delluptati nonsedicab in nus sapid magnitae reperat iiscid que plibusam eratis vo­ luptature perrum, oc­ cum quaspitem audiam dunti rerspedit, quatu­ recum qui quid quo teni quas ut harchilia velecer aecaborunt aute cus con­ seri onsequatquam nat. Vit que velique ni­

LIBRARY PG. 2

RELAY PG. 5

Today’s Weather

maxim dolorro vitaspe runtibus moluptaqui tetur a dolo eum que as reperum as solorempe comnisquis eos si od eum iditemped eatati volorro eum quuntecta­ !"#$ %!$ &'()!"*+#$ ,"$ -&.%#­ tias consequi sequas aut quature porecae et lant. Elent. Harcid ut pore­ seque sit ea qui non con et quam, sim ento occum quid molor alit eum faci­ milit volore eici ut ac­ cum velliquossi quas ex esciendem ipitiorundam enimpos endaerf ernat. Faccupt ataeper um­ quatur, sum ipicium quas aliquaes es ipitae voluptu ritiamendam, omnis nem quod mo quat. Atur, cone rehendi cilibuscita consecto vo­ luptiis et id milluptatem assimil modi dit lab inul­ loreium ra ne sunt labor sincid etureseces que velliquibus sam, secea­ tur? Itasperit rem alictem­ pore ommod que est quiscil igendes tibusandi cus nimaior sent pro ex­ pedis sitatet, seque cus magnatatur re reperspe sandionet ad que mag­ nam fuga. Bitat. Rovit aut voloreped es porendu ntentio do­ lorionse dolorep rempe­ ro videndaernam fugit quae ipsunt eatur rest, sinciti duciis quidessum, nam aut alit dias as eum quis eat exerspisti un­ daest molores tiusdam, iundipsam, comnis que

One shot short

Newspaper gets summer redesign BY EMILY NEWELL enewell@butler.edu | managing editor

CUTLINE GOES HERE: This is a photo caption. Photo captions tell you about the picture above. This is a photo caption. Photo captions tell you about the (Photo by Rachel Senn) BY HAYLEIGH COLOMBO hcolombo@butler.edu | managing editor

Nos nonsenimo eos et pro delique et provita temolenia niam dis aut am eum eosandunti inte autet lacestrum et as essit idusam facepedic totatur as et, verspitas nus andebit vid quosse­ rum ut rem fugitaquatus quam apis non rem es mil eostor susam rem. Osam, quatet que vitibus sus aut quo modi omnimpost et ilis eos dolorro vere re magnis debis esecerspidis re nonsequibus, con necturi onserferum ,&.+/!"0)!+1$ #%,$ +0!"20!3$ &'()""#$ %!$ aut aceate por adis moloritatio modit ra del molenes antotae. Nem et ut ea aut res etumquatatis inci volest atur? Qui istiatum qui dolliquo is modi odi­ as il intiunti digent voluptibusam ani consedi gnatiorero te nulpa nobitium faccaes ea quis earum audis aut aut aut ut magniant adis experchiti vollace rferspis sita volorporia cor audi blani ulluptur? Quidend aessinctiunt dip­ sum estiore roribus eum quuntotatur si sim eum quaturiam, is eum faccus­ dania voluptatur simaion entiorem ese

demporu mentium et endebis estiis con cum quo etur, nos exceate con­ sequi bearum debita vel magnisq ua­ tionsenis modi inimus et fugitatur aut alibus experroviti conectur, ut et omni­ hil ictiaspere molentis con rehendandi comnihi llacienditis mod qui volorro conseque consed mintio tem nobit aut lacepro berum autem landition ea dit que none ma con nonsed maxim vid elitiusant. Epe nis sunt facepedit quam exer­ spienis nis earum, to quatemoloris dit, conseque voluptat prae parum faces­ totat dolore eatempe rumquat empo­ ratem fuga. Antur aut re elis sa cus, si doluptis molupti sintiis es expellentios eum eat. Omnihic itintur? Equunt ut odiorerit maiosante voloruptiam ut quianis mod expe volore enissedis accatinto eos sint is iniscit aute dolupti occabor sequis volorrovid evel ea susandit, qui sam deri aut omnimpor reria nimaio bera cus nosant andis essequia sit fuga. Et et inctese rupietum eossim rat ommo di _________ see national championship page 3

Atherton buys produce from campus farm BY NAME HERE

MADNESS PG. 10

laborem. Nam, test, imporer email@butler.edu | staff position istruptiorum nos nones autem Am, eiur as volest, con cores­ harupta quam dolupiderum cium quiaect iistiis endis re di eum quatur mod que aspe do­ &'()""#$ %0,"#$ -&.&1"#$ 2#/%1%1$ lum idebissi rerum quibusan­ ehenimus dollum doluptaqui dae vent pa volorepres est, sum non pores duciis simin nis ex quatiuntem andit aboruptati que nonempore dolor res dolo exces molor simus sequaturem millatiat quatinu llentiis non faciis aut dusam explabo re­ nullorro moluptistius verio to pelendiste sint eius in plitiorror enduciet, eicillorem et omniend apidita tianis mos aliati quae anderiatia doloratquam et molo autecte consed es ero eum il ipienti animillia eossum ipsaero berum reprem erunt. Rumque voluptamet laut la­ magniet autem ut audae nos borerum ligenis nullent eosto adiaecu llitem. Agnatur? Andi­ entio et, ullaci od eati con et aut cium volor rehendit ium reica­

bo ritata quam, optaqui consect iaecea dolorita nost, quiasper­ rum aut perumquos disqui do­ luptatiat aut hic tes delendam et alisquam inctio. Lique dolo­ ris nonse quideru ptatusciis ped quat fuga. Itatis pella postrum quiate veligen digene nostion #%4+2%)%24+%$ &'()"/#+0!$ 4+2#$ unt ero to vel mincturi apero derume rem aut volupis reri­ ostia dus, ipient pliquos intur adiciis quis adis et facesseque &'()"%0!$ %21+5$ 0&0#%4+2!%#$ estrum quod que et autaturem vendandit vid modit laut elis

molupta dolupta voluptat aut enia asin rernam, ut haribus­ dae. Nam, auditat. Ari cullo berferiatia sim ex­ plit aut et et aute pedis et odis nempor sequam nonecte mqua­ tem coritia voloratam re etur aut archili quamus, quisci blan­ dae vent eum es sit expla prov­ id quatiam vit que nit, quibus inveliae vel est odignis nonseca­ bori rem re nos venim volorest, cullaut atibearchit velia volorio rrovid evelique sin est mostore hendige nitibus, ut labo. Et es nis remqui tem. Sundis natis et

OPINION 5 | ARTS & ENTERTAINMENT 7 | SPORTS 9 | PHOTOS 12

Faceatium et arciat idus es auditaque volora consequi is et occate­ tur ant et lab ium dole­ nisseque ium nulles ex eum is am, sint. Simpore verum es de­ ribusam et abo. Et est, non consenda consendi dolupta temquas itatur, alicimusa cum ium eum am quos qui berit ut omniment inciur? Quis et perro tem ipsum con enet as asit il maxima vellaccum fugit expera­ tus dolestotae ea dolup­ tat. Usam, ut accaboria cuscilia nos rehenis mi, odic torem eat aut vel is eos as alit laudae velecae reiciae senditatur? Gendelic te quateni hicimus et derepre volec­ ta sperumentior a audi dolore, ut essitiorias es essus pra dolo eum ad minctatis ducillut es­ tium, qui ut quatempel invene cone ditiae. Api­ tem quam fugia delende liquia quatemp ernam, venitaqui sae dolo tem doluptia qui dolupti oresed qui ipis mollab ipicte pa debit volessi unt harum aut acerovit, volor a corum dolupta dolut litia nonseni aecus­ ci mpeliqu ostecatibusa nam sum nectinusande corrum et laut endici­ ate sitio quatur ander­ fere maion nam dolutet et acilit dolesed itaspis comnihi liamusantur, to et eium alitatquat et omnis ilignis ute od mol­ orerias eserum, consend icaecaepel expe coraec­ tiurit molumenitem vel iderepero int iur alian­ dita nemolupta nobis siminctota et fugitatque ni dolorisquia dest, num utatisquas debis es none eum eum volo idebis nust, quam archiliquis arumetur audit que as re, inienit pa pro que nus, eaqui beroresto eos num necte peribus, et ea nus, ut occus eaquas explit, omnimpo rumquat. Ita velignis molupient aut quiae num seque


PUBLICATION SCHEDULE 2010-2011 *denotes special issue FALL August 25* September 1* September 8 September 15 September 22 September 29 October 6 October 13 October 27* November 3 November 10 November 17 December 8 SPRING January 26 February 2 February 9 February 16 February 23 March 2 March 9 March 30 April 6 April 13 April 20 April 27

>>RATES

PACKAGES

The following rates are subject to change and are considered “standard rates.” Promotional rates/discounts not listed. An additional 20% will be added for CMYK-color ads. The dimensions of the ad sizes are shown in column inches (1.85 in x actual inches). For example, a 2x6 ad equals 2 columns (3.70 inches) by 6 inches.

* 25% DISCOUNT FOR CLIENTS WITHIN BUTLER UNIVERSITY COMMUNITY * PURCHASE ANY PRINT AD AND RECEIVE 15% OFF ANY SIZE ONLINE AD FOR ONE WEEK

IN PRINT 1/4 PG

1/2 PG

Full PG

$288

$441 ($7/pci)

$882 ($7/pci)

$220 per issue

$252 per issue

$378 per issue ($6/pci)

$756 per issue ($6/pci)

$117 per issue

$205 per issue

$234 per issue

$346 per issue ($5.50/pci)

$693 per issue ($5.50/pci)

$108 per issue

$189 per issue

$216 per issue

$315 per issue ($5/pci)

$630 per issue ($5/pci)

3x3

2x6

3x6

One Issue Run ($8/pci)

$72

$96

$144

$252

Three Issue Run ($7/pci)

$63 per issue

$84 per issue

$126 per issue

Six Issue Run ($6.50/pci)

$58 per issue

$78 per issue

Semester Run ($6/pci)

$54 per issue

$72 per issue

(3x10.5)

6x6

(6x10.5)

Inserts

(6x21)

$750

ONLINE 1 week 4 week Semester Classified

125x125 pixels

$50

300x250 pixels

$70

$230

$690

468x60 pixels

$80

$270

$810

Please contact Lauren Fisher/Erin Hammeran at advertising@butler.edu to discuss options not listed.

$150

Video

$450 $25 for maximum of two weeks

$100 (1 week) $350 (4 weeks) $1000 (semester)


We understand >>ADD IT UP

the value of your money, time and effort. Let us design an effective print ad for your business. 3x3, 2x6, 3x6, 1/4 Page, 6x6, Online (any size)

Half/Full Page Ad

$10

$15

For use in The Butler Collegian (print or online)

For use in The Butler Collegian (print or online)/personal use

$15

$20

*contact 317.940.9358 or advertising@butler.edu for details on pricing.

STEP 1 >> Find a size: Print or Online

STEP 2 >> Choose your committment: Print or Online

STEP 3 >>

Add a package: Butler client? Non-Profit? Print-online special?

STEP 4 >> Add CMYK-Color: 20% charge

+

STEP 5 >> Let us design it: Print or Online YOUR TOTAL HERE


>>PAYMENT & POLICIES Deadlines: All copy and graphics concerning an ad must arrive by 12 p.m. noon the Friday prior to Wednesday’s publication date. All copy and graphics received after this time will not be run on the desired date. Insertion orders must be in place two weeks prior to publication and received by The Butler Collegian the Tuesday prior to the next Wednesday’s publication date. For online ads, materials must be submitted one week prior to the desired run date.

welcome to our world. contact us to begin your advertising adventure today.

Preferred Placement: All ads will be placed at the ad manager’s discretion. Preferred placement can be requested, but no guarantees will be made. Policy excludes special offers. Payment: Upon purchasing advertising space, each client must sign a contract that includes billing information. Payment should be received by 30 days after the bill is received.. Late payment will result in a late fee, comprised of 1.5 percent of the original bill. Repeat offenders will have ads pulled until the situation is resolved. Acceptance Policy: The Butler Collegian reserves the right to edit, properly classify, cancel or decline any ad. We will not knowningly accept advertising that discriminates on the basis of sex, age, religion, race, national origin, physicial disability or sexual orientation. Please report all errors promptly. If the error is the fault of The Butler Collegian, adjustments will be made.

ADVERTISING@BUTLER.EDU

317.940.9358


the butler

COLLEGIAN BUTLER UNIVERSITY

ESTABLISHED 1886

INDIANAPOLIS, IN

AD MANAGERS: LAUREN FISHER & ERIN HAMMERAN P: 317.940.9358 | F: 317.940.9252 | ADVERTISING@BUTLER.EDU


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