Miami Beach News 12.15.2010

Page 24

Page 24

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Networking do’s and don’ts — Put your best foot forward Here's a little secret: years ago, when I started "networking" (I use the term loosely), I was terrible at it. I used to walk into events terrified of meeting new people, I'd immediately find and cling to people I already knew – and stay with them the entire night (poor them). I used to hand out my business card with abandon, try to sell people on what I was offering right there and then, and I used to follow up, well, let's just say sporadically. What I overlooked was that trust is at the core of strong business relationships, and trust takes time to build. That said, it begins the moment you meet someone sometimes before. In fact, making a great first impression starts the moment you enter the room. So here are 5 ways to enter the room the right way, and make a great first impression. 1. Check your attitude. When you walk into an event, make sure you're in a great mood. I always play a song that pumps me up in my car before I go in. (A great pick-me-up: "Send Me On My Way" by

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Rusted Root.) 2. Make MORE eye contact. Sustained eye contact generates immediate feelings of like and trust. Try to hold eye contact for a few seconds longer than you're comfortable with, and watch what happens... It's amazing. 3. Wear a name tag if one is offered, and wear it on the right side, not the left (it makes it more conspicuous when you shake hands). 4. A good, firm handshake is essential for BOTH men and women. Women should never use the dainty "fingertip handshake" in business. 5. When shaking hands (firmly, of course), make sure that your palm is perpendicular to the floor. Palm up is a sign of submission and palm down implies you are dominant. The very nature of a handshake is to connote equality and balance. Make sure that's what you're doing. Off you go! Hope to see you at the next chamber event… Michelle Villalobos (vee-ya-LOW-bös) Learn to sell, market & promote yourself more effectively: www.MichelleVillalobos.com

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