Primary Contact Winter 2016

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In the Community Laura McPherson, Top 20 Under 40 Congratulations to Dr. Laura McPherson (Class of ‘10), co-owner of Bluebird Sport & Spine. McPherson was named one of five Top 20 Under 40 in Vernon, BC. Winners are selected based on their community involvement and business success and are considered to be among those who raise the profile of the Greater Vernon Area. McPherson moved to Vernon two years ago with her business partner, Dr. Steve Hofmann (Class of ’13), for the lifestyle. “We are both from smaller towns and looked for a place where we could pursue the activities we love, like hiking and running. The lakes in Vernon are amazing and we have a fantastic ski hill on Silverstar Mountain.” McPherson and Hofmann give back to the town through volunteering with local events such as the Dirty Feet Trail Race Series and the Kal Rats Triathlon and the Downtown Vernon Association events. “There are many opportunities to get involved in this community and it has been welcoming and open to us. We love it.” McPherson has been working towards her international chiropractic paediatric certification and also works with athletes, weekend warriors and individuals with joint pain and uses a variety of treatments. Hofmann also sees athletes and non-athletes and takes a special interest in post-concussion rehabilitation. The clinic name comes from “a bluebird day” meaning a bright, sunny day following a snowfall. The two chose it as a positive reflection of the environment they like to create at their clinic.

“The move was a big risk,” says McPherson, but we both think it’s probably the best thing we’ve ever done.”

Community comes together for young racer Your Health Wellness Centre in Oakville, Ontario hit their seven year anniversary in October. To celebrate this milestone, clinic founder and CMCC faculty member Dr. Carole Smith (Class of ’07), associate Dr. Leann Shrum (Class of ’12) and colleagues hosted a 2km/5km charity walk/run along the Avonhead Ridge Trail in support of a much loved young patient with a passion and talent for competitive go kart racing. Jayden, age 11, is a patient of the clinic who suffers from health complications including cerebral palsy, autism, and hearing loss resulting in a cochlear implant. Knowing the high cost of his medical needs and therapy, and the high costs involved in upgrading his kart, the clinic invited the community to enjoy a day of fresh air and exercise while helping Jayden realize his dreams. The local mayor spoke at the event and the town newspaper reported on the day as well. The clinic was able to raise $7,000 and was thrilled with the local support. Jayden thoroughly enjoyed his day in the spotlight.

Jayden and his parents with Drs. Shrum and Smith

WINTER 2016


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