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The IncubaTor™ MagazIne • April 2012 • 3
features & contents Contents
undergroundhound|8
Community360 •4
Spotlighting artists & businesses giving back to the community
World of Creation •6 Liquid Media •11
Discussions on the ever changing business of media
newmedia|9
Fight Night •16 UFC/MMA schedule for the month
E
ditor’s Note • Welcome to Spring Incubator readers! When I first decided to create the magazine division of The Incubator™ I had the idea of how I wanted things to pan out but of course, as in any new “ad-venture” you never know exactly how things will end up. I’m happy to say, this project is turning out to be one of my best and most enjoyable endeavors. I knew the scope of “The Arts” was one of many possibilities but I never imagined the depth. We’re on a wonderful ride.
B
y the way, please don’t hesitate to contact us with your cover story suggestions as we are here for our readers and strive to show appreciation for your support. Let us know what you would like to see included within the pages of The Incubator™ Magazine. Brandon “Chuk” Jones President & Chief Editor
On The Cover
Page•10
Alvin Ailey founder of the Alvin Ailey American Dance Theater poses with hands intertwined. This was one of the early images taken before his death in 1989. Photo courtesy of The Black Archives
credits
| ©2012 CJ Media & Publishing | | Chief Editor: Brandon “Chuk” Jones | | Advertise: www.incmagonline.com | | Inquiries: incubatormag@gmail.com | | Layout & Design: CJ Media & Publishing |
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community 360
G
ray Area Foundation for the Arts
Photo by Iain Merrick
gray area Foundation for the arts (@gaFFTa) brings together the best creative coders, data artists, designers, and makers to create experiments that build social consciousness through digital culture. gaFFTa is the nation’s leading organization dedicated to furthering the use and advancement of creative technology for social good. In this capacity, we maintain relationships with the world’s top academic researchers, innovative corporations, visionary artists, and civic leaders. by continually engaging and connecting this diverse community with challenges and opportunities, we extract forward-thinking technological solutions with proven capacity to create positive change. Money raised from fundraisers, such
as gray area’s Seaquence or the annual galvanize gala, go directly back into pairing digital artists with civic or institutional projects. Our stakeholders include: • digital artists • community non-profits • local service organizations • neighborhoods & municipalities • communities touched by our analysis • urban planners & planning officials
The IncubaTor™ MagazIne • April 2012 • 5
recommended reading Glide by Bill Gourgey
Genre: Science Fiction For those of you who like a good suspenseful mix of science, technology and physics, Glide will satisfy all of your reading needs. set in a future where gravity has been conquered and burning fossil fuels is obsolete, love, betrayal, kidnapping and terrorism are afoot!
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a world of creation... FLYING SOLO: The opportunities and challenges presented to the Solitary Art Historian in a small college by Jeremy Miller This stimulating panel was presented at caa and chaired by Laura J. crary of Presbyterian college and William ganis of Wells college. Three well-crafted papers addressed aspects of teaching art history at a college with no art history department per se, but in which art history is an important component of education. Lisa Deboer of Westmont college presented her paper “curricular and Pedagogical Strategies for Solo Flyers in Studio Departments” which explored potential advantages and problems of more closely aligning art history with studio art instruction. Taking as her point of departure the James elkins article “Parallel art history/Studio Program” (art Journal, Vol. 54, Fall 1995), Deboer raised the possibility of challenging the severe academic split between the two types of instruction, suggesting there are potential benefits of greater crossover between studio and art history departments. In “no art historian Is an Island” presented by amy Von Lintel of West Texas a&M university, the hybrid nature of art history as a discipline was elegantly juxtaposed to what the author referred to as the “realities of the many headed hydra”, referring to the diversity of responsibilities one takes on as an art historian in a small department. one particularly prescient strategy presented by Von Lintel
was to create a more interdisciplinary experience for her students through collaborative teaching. by inviting carefully selected guest lecturers from other departments at her university to her classes, Von Lintel not only vastly expands the knowledge base of her classroom, she employs a pedagogical strategy which reinforces the value of deep learning and fosterers greater student focus. Furthermore, her collaboration with the other faculty at her college undoubtedly serves as a model for successful collaboration and specialization for her students, stressing the nature of scholarship as a shared enterprise. The third and final paper was presented by gregory gilbert of Knox college and titled “The Solitary art historian in a Liberal arts college: Strategies for aligning Faculty and Student research”. after some years of struggling to find time for his scholarly duties beyond the classroom, gilbert decided to more explicitly integrate his ongoing scholarly work into his courses. rather than employing the common strategy of teaching his dissertation, gilbert instead began to use his courses to both share and expand his research area through the vehicle of his coursework with students. he was able to do this by proposing seminar themes, term paper topics, and student research areas more closely related to his area of focus. In doing so gilbert found that he was able to more effectively guide students at all areas of research and course projects. Read more at www.incmagonline.com
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The IncubaTor™ MagazIne • April 2012 • 7
St. Vincent: “Cheerleader” Hiro Murai talks about turning Annie Clark into a Godzilla-sized museum piece. By Jenn Pelly
The video’s uncanny scaling was inspired largely by the australian sculptor ron Mueck, who recreates hyperreal human bodies on a colossal scale. constructed with silicon, fiberglass, and minute detail, the sculptures are startlingly lifelike, and “seem to embody the challenges and perils of the human condition,” according to The New York Times. Like the video, Mueck’s sculptures are tense, existential, and thoughtprovoking. Murai was in L.a., where the video was shot in December, when we chatted about Mueck, oldschool Godzilla techniques, and how his personal St. Vincent fandom inspired the video.
St. Vincent’s annie clark not only stars in her videos, but commands them, with an on-screen aura to match the sharp, beguiling mood of her high-brow guitar pop. Following suit, the recent clip for Strange Mercy single “cheerleader”, directed by hiro Murai, pictures a monster-sized clark tied to the center of a gallery space, surrounded by engrossed museum goers. When clark attempts to escape their gaze, her body slowly disintegrates. The clip leaves much open for interpretation, yet also suggests the revolutionary fury that comes with a narrative of liberation.
Pitchfork: This clip has the same unsettling feeling of other St. Vincent videos. Was the concept a collaborative effort? hiro Murai: It was my concept, but that uncanny quality came from the fact that I was a fan to begin with. To me, the entire video incorporates aspects of the videos she’s put out in the past, and understands who she is as a musician. I always saw her as a really ornate layer cake, but filled with knives. So the idea of scaling a fragile porcelain figure into the size of something almost ominous was interesting to me. her performance and general aura on camera is very indicative of her music. It’s enigmatic. Read more at www.incmagonline.com
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Made Films is a flourishing company that primarily focuses on production videos and photography. Specializing in music videos, we have gradually expanded to commercials, event coverage, video intros, and photography. Made Films originally started out as big Mind Tv in 2006 as a promotions company for clubs and businesses. using resourceful marketing strategies and a street team we helped these business grow and increase their clientele. In 2008, we decided to take our business to the next level and started using videos on YouTube to help businesses and on the artists. In doing so I discovered a hidden passion within me. The more I learned about video production and editing the more it pulled me in. our company started receiving even more attention the further the videos progressed including from a local group, Dollar Shine. having never done a music video before I suppressed my fears and began shooting for them. after a week of shooting and editing the footage I was truly amazed with what I had created. They loved it and so did I. of course looking back now I am proud by how far the quality and my editing have come but I had found my calling. This video was just a taste of what was to come. Made Films began taking off. We started booking weekly videos and our clientele and fan base began to increase. I also teamed up with other known
video directors such as Mr. Irok and Kid ray to shoot a video for a well known local artist Kyle Lee. Kyle Lee's "body bag" was a huge success. It even earned a nomination for Music Video of the Year by The San antonio Music awards. In 2011 we relocated to the rio grande Valley and signed with our first label "Doe Pheens entertainment." The video creativity we have been given with Doe Pheens has opened the door for so many more artists such as Fade Dogg and the Tone city Family, Dope house, boss hogg outlawz, chamillitary, J-rocc, Young Thugz, Swisha house and many more to come. We have come a long way since big Mind TV and the journey is not over yet! We are just getting started!! need professional full hD videos? Made Films does it all! hD music videos, commercials, intros, event coverage, special occasions, and photography! get Made Today!! www.madefilms.net
To suggest or submit entertainment media of any style or genre for us to inc
The IncubaTor™ MagazIne • April 2012 • 9
“Underground HoundTM is your source for indie & underground media. Spotlighting artists & projects with great promise but remain under the radar.”
Media Events WOrLd We VIeW
Review courtesy of Indie Vision Music
Artist: Nine Lashes Album: World We View Label: Tooth & nail release: Feb. 14, 2012 reviewed by: Sara Walz hailing from birmingham, alabama the five-piece band just released their debut album, World We View, on Tooth & nail with producers aaron Sprinkle and Trevor Mcnevan. The input of Trevor Mcnevan is undeniable, upon first listen I thought, “This sounds like Phenomenon-era Thousand Foot Krutch,” but that’s not to say they are a carbon copy of the veteran rock group. nine Lashes holds their own in the man-rock arena going back and forth on the album between heavy guitars and double bass to ballads crying out “…so my god fill this space that’s left in me.” The album keeps from getting too static by the addition of electronic tracks, strings and includes an appearance by Demon hunter screamer, ryan clark, on the song “our Darkest Day.” World We View closes with an almost completely acoustic track that highlights lead singer, Jeremy Dunn’s, vocals and is a clean way to close out a highly charged album. Lyrically, nine Lashes gets it right. They say on their Facebook page that “they have determined in their hearts to bring a message of hope to the hopeless purpose to the lost” and their lyrics do not shy away from that mission. Musically, however, it feels like I have heard it before. It is a strong debut album and definitely worth a listen but if I heard one of their songs on the radio I am not sure I would be able to distinguish them from most other hard rock acts. 3 out of 5 Stars
Anoushka shankar: Traveller Type | Original CD Genre | International Release | March 20 Buy | Amazon
sound Horizon:Elliott sharp Type | Event Genre | Music Date | April 5, 2012 Place | Perlman Gallery Price | Free
Joseph saner: The Before and After Type | Original CD Release | April 20 Buy |Amazon
Gallery Talk: David Lefkowitz Type | Lecture/Talk Genre | Visual Arts Date | April 19 Place | Target & Friedman Price | Free
Twigutta: Access Granted Type | Original CD Genre | Rap Release | May 1 Buy |most online stores
clude here please visit the Submit Content page at www.incmagonline.com.
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lvin Ailey (January 5, 1931 - DeA cember 1, 1989) was an American choreographer and activist who
founded the Alvin Ailey American Dance Theater in New york. Ailey is credited with popularizing modern dance and revolutionizing AfricanAmerican participation in 20th century concert dance. His company gained the nickname "Cultural Ambassador to the World" because of its extensive international touring. Ailey's choreographic masterpiece revelations is believed to be the best known and most often seen modern dance performance. Ailey received the Kennedy Center Honors in 1988, just one year before his death. Alvin Ailey’s experiences of life in the rural south would later inspire some of Ailey’s most memorable works. At age 12, he moved with his mother to Los Angeles, where he was introduced to dance by performances of the Ballet russe de Monte Carlo and the Katherine Dunham Dance Company. His formal dance training
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The IncubaTor™ MagazIne • April 2012 • 11
Cultural Ambassador to the World.
began with an introduction to Lester Horton’s classes by his friend, Carmen de Lavallade. Horton, the founder of the first racially integrated dance company in the United states, became a mentor for Mr. Ailey as he embarked on his professional career. After Horton’s death in 1953, Mr. Ailey became director of the Lester Horton Dance Theater and began to choreograph his own works. In 1954, he was invited to dance in the Broadway musical House of Flowers. Mr. Ailey studied dance with Martha Graham, Doris Humphrey, Charles Weidman, Hanya Holm and Karel shook and also took acting classes with stella Adler. In 1958, he founded Alvin Ailey American Dance Theater to carry out his vision of a company dedicated to enriching the American modern dance heritage and preserving the uniqueness of the African-American cultural experience. He established the Alvin Ailey American Dance Center (now The Ailey school) in 1969 and formed the Alvin Ailey repertory Ensemble (now Ailey II) in 1974.
Mr. Ailey was a pioneer of Arts In Education programs, particularly those benefiting underserved communities. Throughout his lifetime, he was awarded numerous honorary doctoral degrees, NAACP’s spingarn Award, the United Nations Peace Medal, the Dance Magazine Award, the Capezio Award and the samuel H. scripps American Dance Festival Award. In 1988, he received the Kennedy Center Honor in recognition of his extraordinary contribution to American culture. When Mr. Ailey died on December 1, 1989, The New york Times said of him, “you didn’t need to have known [him] personally to have been touched by his humanity, enthusiasm and exuberance and his courageous stand for multi-racial brotherhood.” Read more at www.incmagonline.com
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The IncubaTor™ MagazIne • April 2012 • 13
liquid media
How Promotional Viral Videos Infect Movie Viewers (NewsUSA) - The film industry has the ability to adapt like no other, weaving social media and viral videos into marketing campaigns with ease and -- more importantly -- success by way of dollar signs. Most of Hollywood's social media marketing is meant to promote new films, new trailers and create overall hype, but viral media can go beyond that. Paramount Studio used Facebook and Eventful to determine what specific cities had an interest in "Paranormal Activity." The horror flick had a budget of less than $15,000, yet it grossed more than $150 million in theaters because potential fans requested enough local screenings for it to be widely released. Social media is viral in nature, and the added use of sites like YouTube and Reddit just means videos and clips infect more viewers. "You can target interest, advertise new releases and start an Internet buzz to increase ticket sales. Disney, Pixar and Twentieth Century Fox have used viral video campaigns for 'Toy Story 3' and 'Rise of the Planet of the
Apes.' The 'Ape With AK-47' YouTube video was a part of a promotional series for the new film featuring 'real apes.' It got over 20 million views! Now talk about starting an online conversation," says Peter Hoffman, CEO of Seven Arts Entertainment, another studio highlighting its latest release on Facebook. Actresses Sheena Lee and Simona Fusco, from the hit-comedy, "The Pool Boys," turned-up the heat on Facebook when they did an online Q&A session just before Valentine's Day. Fans got to ask questions and the ladies answered in real-time and invited their fans to join in the conversation. The chat session is in advance of the upcoming release of "The Pool Boys" on HBO this spring. The actresses created their own YouTube video clips of them hanging by their pool and on the way to the gym, and had so much fun. In fact, lucky winners who joined the chat and answered trivia questions about "The Pool Boys" won autographed DVDs of the movie, courtesy of Seven Arts Entertainment, Entertainment One, and RGM. Look for the video clips on www.youtube.com/7artspictures and learn more about the movie at www.thepoolboysmovie.com. Read more at www.incmagonline.com
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The IncubaTor™ MagazIne • April 2012 • 15
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MMA-UFC
Fight night ---------- April 6 ----------
---------- April 20 ----------
BFC: Bellator Fighting Championships 64 The Colosseum at Caesars Windsor, Ontario Ben Askren vs Douglas Lima W F Marlon sandro vs Alexandre Bezerra F Mike Corey vs Daniel straus
BFC: Bellator Fighting Championships 66 I-X Center, Cleveland shinya Aoki vs Eddie Alvarez Brian rogers vs Bruno santos Vyacheslav Vasilevsky vs Maiquel Falcao
---------- April 13 ---------BFC: Bellator Fighting Championships 65 Boardwalk Hall, Atlantic City Zach Makovsky vs Eduardo Dantas B W LeVon Maynard vs Lyman Good W Kris McCray vs Ailton Barbosa B Ed West vs Marcos Galvao
---------- April 14 ---------UFC on Fuel TV 2: Gustafsson vs. silva Ericsson Globe, stockholm Alexander Gustafsson vs Thiago silva Brian stann vs Alessio sakara Paulo Thiago vs siyar Bahadurzada Diego Nunes vs Dennis siver John Maguire vs DaMarques Johnson Damacio Page vs Brad Pickett Papy Abedi vs James Head reza Madadi vs yoislandy Izquierdo Jorgen Kruth vs Cyrille Diabate Magnus Cedenblad vs Francis Carmont Besam yousef vs simeon Thoresen Jason young vs Eric Wisely
LH M W F W B W L LH M W F
L M M
---------- April 21 ---------UFC 145: Jones vs. Evans Philips Arena, Atlanta Jon Jones vs rashad Evans rory MacDonald vs Che Mills Ben rothwell vs Brendan schaub Mark Hominick vs Eddie yagin Matt Wiman vs Mark Bocek Miguel Torres vs Michael McDonald Travis Browne vs Chad Griggs stephen Thompson vs Matt Brown Anthony Njokuani vs John Makdessi Efrain Escudero vs Mac Danzig Keith Wisniewski vs Chris Clements Maximo Blanco vs Marcus Brimage
LH W H F L B H W L L W L
---------- April 28 ---------Invicta FC 1: Coenen vs. ruyssen Memorial Hall, Kansas City Marloes Coenen vs romy ruyssen Ashleigh Curry vs Liz Carmouche
B B