Confiddence!

achievement for our small rural shop, and it’s a testament to the hard work and dedication we put into the business and industry. This recognition will inspire us to keep striving for excellence and to continue providing our customers with the very best fish and chips possible.”

Alex Moore Sales Manager for Agrico said: “We have been working with Isle of Ely and Chippy Chat to champion best practice in regard to new varieties. Babylon is one variety which has already tested well in chippies across the UK. We were thrilled to be a co-sponsor of the Field to Frier Award at the 2023 National Fish & Chip Awards and taking some Babylon out for our finalists to trial.”

Isle of Ely Produce Director Oliver Boutwood said: “This award is crucial for us to help educate shops on the basics of how to get the most from their potato supplies. Knowing about which varieties suit them best (this changes by geographic area), how to store and treat the potatoes and also making the best chips from what is available at every given time will help us all to serve great chips every time.”

The National Fish and Chip Awards is the largest UK-wide event dedicated to raising standards across the industry whilst supporting fish and chip related businesses. For more than 30 years, the awards have celebrated the nation’s favourite dish, while championing the eclectic eateries that hold up this loved British tradition. Entries open for 2024 in June For more information please visit www.thefishandchipawards.com

If you would like to become one of our chip ambassadors please email austen@ chippychat.co.uk