Chat Bout - The CB Group eZine - May 2018

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T H E

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Nutramix Farm Party A Hit Go Green #LiveBetter with less plastic DRM Hosts Launch to Welcome New Campaign Partners.

#54 May 2018


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CB Foods at Expo Jamaica

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Homegrown reaping, gets special visitor

DRM Welcomes new Campaign Partners

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Deviled Eggs with Bacon

Go GREEN Don’t Let Our Oceans Die


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welcome It is my pleasure to do the welcome for the ChatBout magazine for the month of May as next to November, May is my favourite month. It’s when we celebrate Child’s Month, Teacher’s Day, Labour Day and the big one, Mother’s Day, even though the wives are trying to claim this one also.

to help keep our beaches and by extension our environment clean. So if you missed this year’s activities, make sure you are on board next year.

told your child to do something in a particular way and they say to you – but teacher says I am to do it this way? You know at that point you will certainly have a challenge trying to convince them otherwise. Nuff respect to all our teachers.

Lastly, most of us would be familiar with the saying, June too soon, July stand by….yes, it’s preparation time for this year’s hurricane season. Let us prepare for the worst and hope for the best.

May is also Child’s Month. Let us take the time to This is the month when reflect on the type of we reflect on family and influence we have had on how we have contributed the lives of our children. to its development. At They are a gift to us and we times we may take our need to make sure we do mothers for granted and the best for them while we don’t recognise the efforts can as before you know it, and sacrifices they had to they too will become adults make in order for us to be and you will be asking who we are today. Let us respect them and do all we yourself, did I really do the best I could for them? can to make them proud. Our teachers are possibly the single most influential persons in the development of the character of our children. Have you ever

So as you enjoy this month’s ChatBout there is a lot to reflect on and hopefully some positive changes will occur. Enjoy and God Bless.

By the time this ChatBout is published, Labour Day would have passed. As a group, we would have participated in activities 1

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Village

Brands

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Bigger and Better at Expo Jamaica

April 19-22 marked the 2nd staging of CB Foods being the Title Food Sponsor of Expo Jamaica. We doubled the space at the exit of the National Arena where visitors to the 4 day showcase would be greeted with white and red and the smell of jerk aromas. We had offerings of Bad Dawg Sausages, Copperwood spare ribs and jerk pork, PAN chicken courtesy of our previous PAN winners and runnersup, Caribbean Passion pasta and sandwiches and Happy Soups. It was the first time that we had popcorn chicken, Homegrown corn and Bonafide Burgers at Expo and we must say, those were absolute hits! Many were surprised to learn that some of the brands were a part of the CB family, and were happy with the range of affordable options, clean environment and family friendly vibes in the Village. 2

The event really helped to tie all our brands to the CB Foods name, and the #LIVEBETTER campaign. A big thank you once again to our volunteers who ran the cashier booths and assisted with other operations! 2020 will mark our third and final year in our contract with the JMA and JEA as Food Sponsor.


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Brands

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Wins Most Informative Exhibitor at Expo Jamaica In an effort to expound on its #KNOWYOURPORK campaign, Copperwood Pork brand built an ultrainteractive Exhibitor’s Booth at Expo Jamaica that simulated its pork plant in Copperwood. The design, complete with entrance and exit ways, allowed for visitors to have personal tours led by the CB Foods Marketing and Sales team.

integrated operations of the CB Group including its own genetics and breeding operations; that our facilities and contract farmers are all internationally certified; that proper nutrition through Nutramix plays a major role with the quality of meat with a ‘Garbage-In, Garbage-Out’ video series that took the visitor from the farm into the factory.

The exhibitor booth was uniquely created to depict the campaign’s five facets, referred to as the “5 F’s” – F1 Gilts, Feed, Farm, Fresh and Factory. As patrons approached the booth, they were greeted with a smile and plastic cover booties, LED floor screens to replicate ‘foot baths’ at the plant, gloves, hair nets and white coats before washing and sanitizing hands at the sink. The tour guide would then explain the vertically

With the cold chain never being broken, patrons walked through transparent PVC curtains where they would exit the plant, dispose of their safety gear and follow the delivery truck into the ‘trade’. There, there was a chill fridge displaying the brand’s Fresh and Smoked lines with a full range of products, as well as the soon-to-come Prep’d line with BBQ, jerk and herb roast display cuts. 4


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Pop corn Chicken

and a Movie at Palace Popcorn Chicken made its official debut last month at the JMA JAE Expo where it got a warm welcome from the public. We’re happy to announce that Popcorn Chicken is officially a menu item at Palace Amusement!

This summer There are some pretty cool movies lined up!

That’s right… Movies, and Popcorn CHICKEN. MENU: Popcorn Chicken & Fries . . . . . . . . . . . . . . . $800 Popcorn Chicken & Small Fries. . . . . . . . . . . $500

So grab the family, grab some friends, go to Palace and enjoy some popcorn chicken with your movie.

Popcorn Chicken - Small . . . . . . . . . . . . . . . $300 Popcorn Chicken - Large . . . . . . . . . . . . . . . $500 Cheesy Chicken Fries. . . . . . . . . . . . . . . . . . $650

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Brands

Homegrown reaping produce, gets special visitor Fresh from his appointment to his new post, Hon. Audley Shaw, now Minister of Industry Commerce, Agriculture and Fisheries visited Imagination Farms – Harvest Hub on April 6. Just in time to see the reaping of our onion crop, he was very encouraged by the quality of the bulbs and the high yield from the fields. IF will reap 12 acres of Mercedes and Polaris onions this month. In the next few months about 20 more acres will be planted. We hope to be able to put a major dent in the importation of onions into the country. Our goal is to produce enough onions this year to reduce importation by 10%. And increase that number to 50% over the next 5 years. Let us continue to #supporthomegrown. Follow us on social media to get instant updates on all our activities. 6

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We celebrate the two year anniversary of Drink Real Milk, the educational campaign geared toward increasing public knowledge of ‘real milk’ and its nutritional benefits. The DRM campaign continues to promote the sustainability of the Jamaican dairy industry. It’s original partners – Nutramix, Fersan, the Jamiaca Dairy Development Board (JDDB) and Seprod – have recommitted their support, while welcoming new partners.

DRM Hosts Launch to Welcome New Campaign Partners

Two prominent Jamaican milk producers and distributors - Island Dairies and Edwards Dairy of Westmoreland, along with Mapex - a supplier of agricultural, industrial and energy equipment, were officially introduced as the new partners of DRM at a media launch held at F&B Downtown Restaurant on April 24. We commend the campaign on garnering strengthened industry support. 7


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NEWPORT GENETICS

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NPG & Cold Storage Match Up The six-a-side football match was between NPG and Cold Storage on March 24, 2018 at around 5:00pm at the Hi-Pro football field. The game ended 2/1 to cold storage. The goal scorer for NPG was Amari Williamson. The first goal was scored by Cold Storage within the first 20 minutes of the game, and the equalizer came in the 26th minute from NPG. The second goal was netted with 20 minutes left in the game, which lasted one hour. The next game is to be set after the rally is played. It was a six aside team.

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LO C A T I ONS

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H app y foods

L - R: Tarike Stephens, Kadian Wilson, Sherwein Simpson (in back), Donya Morrison, Cassandra Taylor, Laurence Roberts. Not Pictured: Taneisha Cummings, Kay - Ann Daley, Melrose Coore, Brittany Ho, Dominic Pearson

Get to know Happy Foods team and facility at Freetown

A little under a year ago Happy Foods completed its move to a new home at Freetown. This move also marked an expansion of our production space, capacity and team.

we have also developed six new products, four of which have already been introduced to market. Our increased capacity has afforded us the opportunity to reintroduce a few previously developed We have added 7 new but neglected products, team members including the most notably our popcorn ever watchful eyes of the chicken which is possibly QA team. During this time 10

the biggest new attraction at Carib, Avengers notwithstanding. Where others rely on automation, our small but dedicated team continues to produce by hand, high volumes of high quality products meeting the standards of local and international customers.


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Happy Foods Soups Do PriceSmart RoadShow Tuesday April 25 – Sunday April 29 saw Happy Foods at PriceSmart doing a ‘Road Show’. What took place? A sampling station of our delicious Red Peas with Pigs Tail and Homestyle Chicken Pumpkin soups Back to back promo days in-store Kevin Smith and a promo team handed out and soup samples. The 32oz retail tubs were on sale, and within the first few hours of the promotion, we sold a case of soups. We’ll be awaiting decision from PriceSmart as to their decision to carry both flavours on their shelves! Help us to get Happy Foods in PriceSmart by requesting our soups when you visit the store.

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group TBT is a living better wellness program that focuses on employee health and wellness. Fitness instructor and Personal Trainer Dervon McKellop of the IT Department is committed and motivated to help shaping and changing lives through exercise and nutrition. The focus is not just about exercise but about the 8 habits of living better “NEW START” N utrition E xercise W ater S unlight T emperance A ir R est T rust in God

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office

Living Better TBT

“Total Body Transformation” With Dervon McKellop

Health is a great treasure. It is the richest possession mortals can have. Wealth, honour or learning are daily purchased. If it be at the loss of the vigour of health. None of these attainments can secure happiness if health is wanting. The time to heal has come and that is what Living better with “TBT” is all about. Sessions are held Mondays, Wednesdays and Thursdays @5:30pm for a minimal cost at the group office courtyard. Join us for CrossFit, weight loss challenge, work on the summer body (those abs), obstacle challenge and dance aerobics (rock that body). These activities help to support team building and camaraderie amongst co-workers. Come join us today. See you soon. Total Body Transformers “TBT”. 12


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New life to

Finance & Accounting A year has passed since the Finance and Accounting Team has undergone changes. They moved office spaces, added new team members and celebrated some promotions. Even with piles of work to do they are energized and making things happen.

There’s new life in the old city! Every Friday we (Accounts Payables and Accounts Receivables – wi live good!) get together to recharge our batteries and prepare ourselves for the next week. Our host - newbie Devland, led the charge by asking team members to share stuff about ourselves… Is a good ting dis is not a video (some tings dat were said!!!!!) Anyway all in good fun – and our resident Shylock aka Sherrol, makes sure we pay our dues so we can buy our goodies to chow down afterwards. TGIF!!

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F i Di P e o p l e

CB Group Joins Jamaica Moves Challenge accepted! As part of our Wellness efforts, we are now proud participants of the Jamaica Moves Corporate Challenge. Help to earn CB points by participating in any of the race circuits and you could also be crowned a champion! But FIRST, get in touch with the P & C Contact at your location to ensure that your points go towards CB to help make us a winner. 2018 Race Circuit Date // Race // Route

April 29 // Everyone’s A Winner// Running Events 5K & 10K // Hope Botanical Gardens May 12 // Food for the Poor 5K // Emancipation Park, New Kingston June 3 // Tru-Juice Cross Country 5K // Bog Walk, St. Catherine June 17 // Everyone’s A Winner 5K & 10K // Hope Botanical Gardens July 8 // Welcome to Kingston 5K // Kingston Waterfront For more information go to our #forthepeople channel on #SLACK. Source: https://www.jamaicamoves. com/corporate-challenge 14

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F i Di P e o p l e

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Know Your Health Benefits:

NHFCard Did you know that Non-Communicable diseases (NCDs), such as heart disease, stroke and cancer, chronic respiratory diseases and diabetes accounts for 79% of all deaths in Jamaica ? NCD’s not only affect the quality of life of individuals but have a high economic burden on the individual and their family. To help create a healthier Jamaica, CB Group has joined the call to action through the Jamaica Moves campaign. You can learn more about Jamaica Moves on the next page. For those of you who have already been diagnosed with an NCD we are encouraging you to sign up for a National Health Fund Card (NHF). Every person living in Jamaica, diagnosed with any of the selected chronic illnesses is eligible for coverage. Regardless of age, health and income status, Jamaicans can get help to pay for prescription drugs if they have: Breast Cancer Prostate Cancer Hypertension Ischaemic Heart Disease Rheumatic Fever/Heart Disease Sickle Cell Disease

High Cholesterol Vascular Disease *Diabetes Epilepsy Major Depression Glaucoma

Psychosis *Asthma Arthritis Benign Prostatic Hyperplasia (BPH)

*Additional Benefits are provided for beneficiaries registered for Diabetes and Asthma. To apply 1. Collect a NHF Application Form from your doctor, hospital, health clinic, pharmacy, NHF Head Office or NHF Helpdesk locations. 2. Have your doctor complete the form with the eligible diagnosis. The doctor must sign the form including his or her doctor’s registration number 3. Fill out all the relevant sections of the card – name address, date of birth, gender and your Tax Registration Number (TRN) 4. Ensure that you copy the number correctly on your application or attach a photocopy to the completed application form and mail or take them to the NHF office. 5. An adult or a legal guardian must sign the application card for children under the age of 18

For more info please call: 1-888-DIAL-NHF (342-5643) Source: The National Health Fund & Jamaica Moves

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A W e Di P e o p l e

Copperwood’s Tushane represents CB Group the Scientific Research Council’s Ideation Session

On April 19th the Scientific Research Council hosted a science and technology fair ideation session for several students in and around the Western Parishes. These sessions were conducted as preparation for the National Science and Technology Fair later this year.

of industry specialists to discuss issues that we face in food and agroprocessing in Jamaica. From his presentation, the students were inspired to create ideas to combat these issues. We look forward to the new and innovative products they come up with.

Our own Tushane Taylor, Production Supervisor at Copperwood Lucea was included on the panel 16

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A W e Di P e o p l e

CB Group & JET for

Earth Day 2018

In celebration of Earth Day on April 22nd, a small group of CB volunteers joined JET for a beach cleanup at Fort Rocky to play our part in the global movement to #EndPlasticPollution. Together with JET, the team collected 25 bags of garbage in just one hour weighing an estimated 300lbs! This is just one of the many ways we can continue to Live Better as a community for a cleaner environment! 17

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Annual Thanksgiving Service

On Sunday April 29th, CB Group held its annual thanksgiving service at Webster Memorial United Church. Pastor Rev. Astor Carlyle led the service under the theme, “Forgiveness”.

CB Group staff filled the congregation with their families and together gave thanks and learnt about the pillars of forgiveness to live by. Gospel group “A.C.T.S” gave a moving performance, and 18

at the end of the worship, it was time to eat. Of course, several of our brands were available including Copperwood Pork, PAN Chicken and Bad Dawg.


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G o G r ee n

Go Green

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with Brian

choking or blocking their stomachs. These pollutants also eventually make their way up the food chain and enter our diets as well, threatening our health as well.

The ocean is an amazing place, home to the most diverse assortment of life on the planet. Even though it makes up 71% of our planet, we know less about it than we do about our solar system. But despite being the lifeblood of our planet, our oceans, and by extension our livelihoods, are under threat. Now what exactly is happening to our oceans and why should we be concerned?

Humans harm our oceans in two ways: we either add too much to them, or take too much from them. Every so often, we hear about horrific oil spills killing wildlife and about large-scale industries, from mining, to manufacturing, to tourism, dumping their wastewater and sewage into rivers and oceans. Additionally, it’s hard to forget about the 2.4 million tonnes of plastic that makes its way into the seas each year; experts estimate that by 2050, there will be as much waste plastic in the ocean by mass as there are fish. The most obvious example of this is the Great Pacific Garbage Patch, the largest of five offshore plastic accumulation zones, located between California and Hawaii. It is a large soup of fine pieces of plastic, floating over an area of 1.6 million square kilometres (three times the size of France). This pollution alters the chemistry of our seas, harms marine ecosystems, kills corals and the wildlife that inhabit them by poisoning, entangling,

Don’t Let Our Oceans Die

The massive amount of carbon dioxide we release into the atmosphere also harms our oceans. In addition to making the ocean more acidic causing coral reefs to die, this air pollution warms the planet, causing polar ice caps to melt and sea levels to rise. This will soon lead to the erosion of our beaches and flooding of seaside settlements, posing a major risk to Jamaica. Even here in Jamaica we’re feeling the consequences of hurting our oceans. Irresponsible dumping, improper fishing practices and overfishing are killing our coral environments. As a result, we are seeing huge decreases in the populations of very important species like parrotfish. Parrotfish remove excess algae from the reefs and seas, while producing white sand. The decline in parrotfish, in addition to beach erosion means our beaches are slowly disappearing. You can help to protect our oceans by being responsible with what we add to and take from our oceans. Using fewer disposable items, especially plastics, switching to biodegradable products and passing on parrotfish can go a long way. You can also reduce your energy

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consumption, and support others doing good work, like JET’s “Big Up Wi Beach” and “Nuh Dutty Up Jamaica” campaigns or NEPA’s “Adopt a Beach” program. By respecting the 12 fish sanctuaries and protected no-fishing zones across the island put in place by the Ministry of Agriculture and Fisheries, you help fish populations to replenish themselves. You can also support conservation groups like the Montego Bay Marine Park, which engages communities in habitat restoration projects to make a difference for our marine environments, or donate to other well doing organizations.

G o G r ee n

All life on earth is connected, and the ocean is what holds it all together. If we want to ensure the life we enjoy now lasts for future generations, it’s up to us as Jamaicans to protect our oceans and start living better today.

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Recipe s

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Smart Eggs Deviled Eggs with Bacon

 4-6 |  17 mins |

10 mins

Sm

INGREDIENTS

DIRECTIONS

1 dozen Smart Eggs

1. Put eggs in a medium pot, cover with water by 1 inch and bring to a boil over mediumhigh heat. Cover, remove from heat and leave undisturbed for 12 minutes. Drain, fill with cool water, add ice and set aside until chilled, about 5 minutes. Peel and cut eggs in half transferring whites to a platter and yolks to a large bowl.

8

slices bacon

¼ cup Fage Total Greek yogurt - buy a small single serve container ¼ cup Hellmann’s mayonnaise 1

tablespoon Dijon mustard

1

teaspoon lemon juice

½ teaspoon fine sea salt ⅛ teaspoon ground black pepper 1

shallot, minced

12 grape tomatoes, cut into quarters, or 1 medium ripe Roma tomato, cut into small cubes Micro green arugula or use a few medium romaine lettuce leaves, halved and very thinly sliced

2. Cook bacon in a large skillet over medium heat until crisp, 8 to 10 minutes. Transfer to a paper-towel-lined plate. Coarsely chop when cool enough to handle. 3. Combine the cooked yolks, yogurt, mayonnaise, mustard, lemon juice, salt, pepper and shallot - mash with a fork until well combined and smooth. 4. Just before serving, fold in the tomato and half of the bacon. put a few shreds of lettuce into each egg and add a dollop of yolk mixture into the middle. Garnish with a little more of the bacon.

250 m go f pe

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Caribbean Passion Spicy Sausage Pasta

 6 |  18 mins |

mart Eggs

INGREDIENTS

DIRECTIONS

1 (12oz) box Penne Pasta

1. Cook pasta according to package directions, and reserve ½ cup of the pasta water.

2 tbsp extra virgin olive oil 1 (12oz) package Caribbean Passion Sausage, sliced rounds ½

onion diced

1 whole scotch bonnet pepper diced (de-seeded for less spice) ¼ cup white wine or chicken broth 2 clv

garlic minced

1 (15oz) can of corn drained 1 (15oz) can of diced tomatoes drained 1 (8oz) package of cream cheese room temperature 1 cup

freshly grated parmesan room temperature

¼ cup fresh basil leaves chopped

2. Heat a large sauté pan over medium heat. Once hot, add the olive oil and sausage, and brown for about 3-5 minutes. 3. Add onion and jalapeno and cook for an additional 5 minutes, or until onion is soft. 4. De-glaze with ¼ cup white wine, let it cook for about 60 seconds. 5. Stir in the garlic, corn, and tomatoes, and cook, stirring often, until the corn is warmed through, another 2 minutes. 6. Stir in cream cheese, reserved pasta water, and parmesan. Mix until parmesan has melted and cream cheese has incorporated. 7. Remove from heat, stir in pasta and basil and serve immediately.

salt and pepper to taste

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C e l eb r a ti o n s &Milestones

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Desmond Smith

Birthdays 1

Jodiann Dixon-Davis

13

Sophia Levy

Dwight Byfield Dwayne Brown

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2

Isaac Newell

14

Paris Pancho

21

Brian Mignott

22

Judith Campbell

Nicola Thomas

Shaquille Wright

Stephanie Marshall

Shawn R. Green

Susan Ellis

Negus Smith

23

Yaniel Gayle

Constance Walters

24

Clifton Thomas

3

Griffin Gray

Amoree Wilson

15

Granville Bunthone

Kenroy Ellis

Dellan Williams

Marvett Smilley

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Oneil Cooper

4

Donnovan Plummer

Cleous McCalla

Artnel McBean

5

Dwight Russel

Joan Jones

Fitz Thomas

Winston Berry

Lynford Allen

Jason Douglas

Donya Morrison

Marilyn Hall

Kenroy Campbell

Ryan Silvera

O’Brien Fogah

Rose Miller

Tracy-Ann Murray

Robert Hutchinson

Angella Brooks

Rudyard Watson

Chesterfield Reader

Daniel Harrison Dwayne Taylor

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Darren Kinkead

Burton Williams

Howard Palmer

6

Noval Heron

Christopher Levein

7

Kellesha Rumble

18

Gregory Stewart

Flora-Lee Griffiths

Marlon Beckford

18

Ralph McDonald

Kimberly Brown

Mikhail Peddie

Desmond Brown

8

Alysha Smith

19

Russell Porter

Donald Whyte

Christene Fearon

St. Phillip Bennett

Dwayne Gayle

Miguel Gordon

9

Samuel Ainsworth Lennardo Richards

10

Malcolm Douglas Ann Marie Thompson

11

Georgette Lugg-Dallas Lloyd Webb

Akeem Wilson

20

Delano Grant

Delroy Brown

Karen Weir

Jermaine Mosley

Norval Brown

Tesheca Downie

Sushanna Whiteley

12

Nicholas Sommers Nickesha Gabriel

24

21

29

Vinton Bucknor

Andre Robinson

Kristoffer Williams

Doshane Price

28

Rohan Lynch

Radcliffe Hill Rickardo Mellis

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Mario Brown Merrick Francis

30

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C e l eb r a ti o n s &Milestones

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Movements S TA FF

Welcome

Patricia Crawford Grant Scale Monitor, Finance & Accounting Arnold Road Raymond Woods Security & Compliance Coordinator Security & Compliance Group Office Francene Plummer Spence Purchasing Manager Purchasing Group Office

Transfers

Sancha Paterson Production Worker Production Newport Genetics

Farewells

Patrice Dawkins Inventory Supervisor Distribution Freetown

Damion Coleman Production Accounting Clerk Finance & Accounting Garvel Thomas Customer Care Coordinator Sales –Foods Group Office Shawn Jarret Livestock Attendant Live Production, Lucea Newport Genetics

Guess Who?

Stephan Smith Brandon Patterson Arnold Road Kimberly Brown

Arnold Road

Trud-Ann Muir Copperwood Deanne Whitley

Group Office

Keshena James

Group Office

Britanny Ho

Happy Foods

Carol Beckford NPM Alysha Smith NPM

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AWARDED

MOST INFORMATIVE BOOTH AT THE

#KNOWYOURPORK


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