Blueprint Corporate Book

Page 14

PRICING FOR A SUCCESSFUL SALE

WHEN YOU’RE SELLING YOUR HOME YOU HAVE TWO IMPORTANT DECISIONS TO MAKE: •

First select the right agent

Then select the right price

WHAT YOU WANT TO ACHIEVE IS: •

The highest possible price

In the shortest possible time

With the least hassle

Ask your agent to present you with a comprehensive marketing plan and to prepare a comparative market analysis for your home so together you can select the price. Beware – do not fall into the trap of allowing agents to enter into a bidding competition to secure a mandate from you. You may find yourself tied to someone who has quoted the highest price but is not a specialist / professional in the area.

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